{"id":2792,"date":"2022-12-21T12:24:41","date_gmt":"2022-12-21T12:24:41","guid":{"rendered":"https:\/\/persona.ly\/blog\/?p=2792"},"modified":"2022-12-21T12:24:42","modified_gmt":"2022-12-21T12:24:42","slug":"%e3%82%af%e3%83%aa%e3%83%83%e3%82%af%e3%82%b9%e3%83%91%e3%83%a0%e3%81%ae%e8%84%85%e5%a8%81","status":"publish","type":"post","link":"https:\/\/persona.ly\/blog\/ja\/2022\/12\/%e3%82%af%e3%83%aa%e3%83%83%e3%82%af%e3%82%b9%e3%83%91%e3%83%a0%e3%81%ae%e8%84%85%e5%a8%81\/","title":{"rendered":"\u30af\u30ea\u30c3\u30af\u30b9\u30d1\u30e0\u306e\u8105\u5a01"},"content":{"rendered":"\n<div class=\"is-layout-flex wp-container-4 wp-block-columns\">\n<div class=\"is-layout-flow wp-block-column has-background\" style=\"background-color:#f6f6f6;flex-basis:45%\">\n<p class=\"has-small-font-size\"><\/p>\n\n\n\n<p class=\"has-small-font-size\"><strong>   \u3053\u306e\u8a18\u4e8b<\/strong>\uff08\u30af\u30ea\u30c3\u30af\u3059\u308b\u3068\u5404\u9805\u76ee\u306b\u30b8\u30e3\u30f3\u30d7\u3057\u307e\u3059\uff09\uff1a<\/p>\n\n\n\n<ol class=\"has-small-font-size\">\n<li><a href=\"#mobile-fraud-types\">\u30e2\u30d0\u30a4\u30eb\u30a2\u30c9\u30c6\u30c3\u30af\u306e\u4e16\u754c\u306b\u304a\u3051\u308b\u4e0d\u6b63\u884c\u70ba<\/a><\/li>\n\n\n\n<li><a href=\"#what-is-click-spamming\">\u30af\u30ea\u30c3\u30af\u30b9\u30d1\u30e0\u3068\u306f\uff1f<\/a><\/li>\n\n\n\n<li><a href=\"#How-Does-Click-Spam-Work\">\u30af\u30ea\u30c3\u30af\u30b9\u30d1\u30e0\u306f\u3069\u306e\u3088\u3046\u306b\u6a5f\u80fd\u3059\u308b\u306e\u304b\uff1f<\/a><\/li>\n\n\n\n<li><a href=\"#The-Scale-of-Click-Spamming\">\u30af\u30ea\u30c3\u30af\u30b9\u30d1\u30e0\u306e\u898f\u6a21<\/a><\/li>\n\n\n\n<li><a href=\"#Vicious-Cycle\">\u60aa\u5faa\u74b0<\/a><\/li>\n\n\n\n<li><a href=\"#Negative-Effects\">\u30af\u30ea\u30c3\u30af\u30b9\u30d1\u30e0\u306e\u60aa\u5f71\u97ff\u306b\u3064\u3044\u3066<\/a><\/li>\n\n\n\n<li><a href=\"#Detecting-and-Preventing\"><mark style=\"background-color:#fcb900\" class=\"has-inline-color\">\u30af\u30ea\u30c3\u30af\u30b9\u30d1\u30e0\u306e\u691c\u51fa<\/mark><\/a><\/li>\n<\/ol>\n<\/div>\n\n\n\n<div class=\"is-layout-flow wp-block-column\"><\/div>\n\n\n\n<div class=\"is-layout-flow wp-block-column\"><\/div>\n<\/div>\n\n\n\n<div style=\"height:10px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 id=\"mobile-fraud-types\">\u30e2\u30d0\u30a4\u30eb\u5e83\u544a\u306e\u4e16\u754c\u306b\u304a\u3051\u308b\u4e0d\u6b63\u884c\u70ba<\/h2>\n\n\n\n<p>\u4e0d\u6b63\u30c8\u30e9\u30d5\u30a3\u30c3\u30af\u306f\u3001\u5e38\u306b\u30a2\u30c9\u30c6\u30af\u696d\u754c\u306e\u4e3b\u8981\u306a\u554f\u984c\u70b9\u3067\u3057\u305f\u3002\u3082\u3061\u308d\u3093\u3001\u975e\u7269\u7406\u7684\u306a\u30c7\u30fc\u30bf\u3092\u4f7f\u7528\u3059\u308b\u4e8b\u306f\u3001\u64cd\u4f5c\u306e\u4f59\u5730\u3092\u5341\u5206\u306b\u6b8b\u3059\u4e8b\u304c\u4e88\u60f3\u3055\u308c\u307e\u3059\u3002\u3053\u308c\u306f\u3001\u5168\u3066\u306e\u30e6\u30fc\u30b6\u30fc\u306e\u5b58\u5728\u3092\u78ba\u8a8d\u3059\u308b\u4e8b\u304c\u51fa\u6765\u306a\u3044\u307e\u307e\u3001\u5927\u898f\u6a21\u306a\u4f5c\u696d\u3092\u884c\u3046\u4e8b\u306b\u306a\u308b\u70ba\u3067\u3059\u3002<\/p>\n\n\n\n<p>\u696d\u754c\u3067\u306f\u4e0d\u6b63\u5bfe\u7b56\u306b\u529b\u3092\u5165\u308c\u3066\u3044\u307e\u3059\u304c\u3001\u4e0d\u6b63\u306e\u624b\u53e3\u306f\u540c\u6642\u306b\u9032\u5316\u3057\u3001\u65b0\u3057\u304f\u958b\u767a\u3055\u308c\u305f\u4e0d\u6b63\u9632\u6b62\u30bd\u30ea\u30e5\u30fc\u30b7\u30e7\u30f3\u306b\u5bfe\u6297\u3059\u3079\u304f\u3001\u3088\u308a\u5de7\u5999\u306b\u306a\u3063\u3066\u3044\u307e\u3059\u3002<\/p>\n\n\n\n<p><a href=\"https:\/\/www.juniperresearch.com\/home\" target=\"_blank\" rel=\"noreferrer noopener\">Juniper Research<\/a>\u306b\u3088\u308b\u3068\u3001\u4e0d\u6b63\u30c8\u30e9\u30d5\u30a3\u30c3\u30af\u306b\u3088\u308b\u30a2\u30c9\u30c6\u30af\u696d\u754c\u306e\u640d\u5931\u306f\u30012023\u5e74\u306b\u306f1000\u5104\u30c9\u30eb\u306b\u9054\u3059\u308b\u3068\u63a8\u5b9a\u3055\u308c\u3066\u304a\u308a\u3001\u3053\u306e\u6570\u5b57\u306f\u5897\u52a0\u50be\u5411\u306b\u3042\u308a\u307e\u3059\u3002<a href=\"https:\/\/interceptd.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">\u696d\u754c\u306e\u5c02\u9580\u5bb6<\/a>\u306b\u3088\u308b\u3068\u3001\u4e0d\u6b63\u306a\u30a4\u30f3\u30b9\u30c8\u30fc\u30eb\u306fiOS\u30a2\u30d7\u30ea\u30a4\u30f3\u30b9\u30c8\u30fc\u30eb\u306e31%\u3001Android\u30a2\u30d7\u30ea\u30a4\u30f3\u30b9\u30c8\u30fc\u30eb\u306e25%\u3092\u5360\u3081\u308b\u3068\u63a8\u5b9a\u3055\u308c\u3066\u3044\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u30e2\u30d0\u30a4\u30eb\u696d\u754c\u306b\u304a\u3051\u308b\u5e83\u544a\u8a50\u6b3a\u306e\u4e3b\u306a\u7a2e\u985e\u306f\u4ee5\u4e0b\u306e\u901a\u308a\u3067\u3059:<\/p>\n\n\n\n<ul>\n<li><strong>\u30af\u30ea\u30c3\u30af\u30b9\u30d1\u30e0 <\/strong><em>\u307e\u305f\u306f<\/em><strong> \u30af\u30ea\u30c3\u30af\u30d5\u30e9\u30c3\u30c7\u30a3\u30f3\u30b0<\/strong> (<a href=\"https:\/\/persona.ly\/glossary\/attribution\/mmps\/\" target=\"_blank\" rel=\"noreferrer noopener\">MMP <\/a>\u30ea\u30f3\u30af\u3092\u5229\u7528\u3057\u305f\u8a50\u6b3a\u5e2b\u304c\u3001\u30e6\u30fc\u30b6\u30fc\u306b\u6c17\u3065\u304b\u308c\u306a\u3044\u3088\u3046\u306b\u30e6\u30fc\u30b6\u30fc\u306e\u30c7\u30d0\u30a4\u30b9\u306b\u8907\u6570\u306e\u30a2\u30d7\u30ea\u30b9\u30c8\u30a2\u306e\u30da\u30fc\u30b8\u3092\u958b\u304d\u3001 \u30e6\u30fc\u30b6\u30fc\u304c\u305d\u306e\u30a2\u30d7\u30ea\u306e1\u3064\u3092\uff08\u81ea\u7136\u306b\uff09\u30a4\u30f3\u30b9\u30c8\u30fc\u30eb\u3059\u308b\u3002\u305d\u306e\u30a4\u30f3\u30b9\u30c8\u30fc\u30eb\u306f\u8a50\u6b3a\u5e2b\u306b\u3088\u308b\u3082\u306e\u3068\u3055\u308c\u307e\u3059\uff09\u3002<\/li>\n<\/ul>\n\n\n\n<ul>\n<li><strong>\u30af\u30ea\u30c3\u30af\u30cf\u30a4\u30b8\u30e3\u30c3\u30af<\/strong> (\u4ed6\u306e\u30d7\u30ed\u30d0\u30a4\u30c0\u304b\u3089\u30a4\u30f3\u30b9\u30c8\u30fc\u30eb\u3055\u308c\u308b\u4e8b\u3092\u4e88\u6e2c\u3057\u3001\u30a4\u30f3\u30b9\u30c8\u30fc\u30eb\u3055\u308c\u308b\u76f4\u524d\u306b\u30af\u30ea\u30c3\u30af\u3092\u30cf\u30a4\u30b8\u30e3\u30c3\u30af\u3059\u308b\u3001\u3088\u308a\u5de7\u5999\u306a\u8a50\u6b3a\u306e\u4e00\u7a2e);<\/li>\n\n\n\n<li><strong>SDK\u30b9\u30d7\u30fc\u30d5\u30a3\u30f3\u30b0<\/strong> (\u8a50\u6b3a\u5e2b\u304c\u5b9f\u969b\u306e\u30e6\u30fc\u30b6\u30fc\u30a2\u30af\u30c6\u30a3\u30d3\u30c6\u30a3\u3092\u6a21\u5023\u3057\u3001\u5b9f\u969b\u306e\u30e2\u30d0\u30a4\u30eb\u30c7\u30d0\u30a4\u30b9\u3092\u4f7f\u7528\u3057\u3066\u6b63\u898f\u306e\u30a2\u30d7\u30ea\u30a4\u30f3\u30b9\u30c8\u30fc\u30eb\u3092\u4f5c\u6210\u3059\u308b\u304c\u3001\u5b9f\u969b\u306b\u306f\u30a4\u30f3\u30b9\u30c8\u30fc\u30eb\u3055\u308c\u3066\u3044\u307e\u305b\u3093)\u3002<\/li>\n<\/ul>\n\n\n\n<p>10\u5e74\u4ee5\u4e0a\u306e\u7d4c\u9a13\u3092\u6301\u3064\u30a2\u30c9\u30c6\u30af\u88fd\u54c1\u306e\u30d9\u30c6\u30e9\u30f3\u4f01\u696d\u3068\u3057\u3066\u3001\u79c1\u305f\u3061\u304c\u76ee\u6307\u3059\u306e\u306f\u3001\u5358\u306a\u308b\u30b5\u30fc\u30d3\u30b9\u30d7\u30ed\u30d0\u30a4\u30c0\u30fc\u3067\u306f\u306a\u304f\u3001\u4fa1\u5024\u3092\u63d0\u4f9b\u3057\u3001\u304a\u5ba2\u69d8\u306e\u30d1\u30fc\u30c8\u30ca\u30fc\u306b\u306a\u308b\u4e8b\u3067\u3059\u3002\u305d\u306e\u70ba\u3001\u79c1\u9054\u306f\u304a\u5ba2\u69d8\u306e\u58f0\u306b\u8033\u3092\u50be\u3051\u3001\u305d\u306e\u61f8\u5ff5\u306b\u7a4d\u6975\u7684\u306b\u5bfe\u5fdc\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n\n\n\n<p>APAC\u5730\u57df\u306e\u8907\u6570\u306e\u30af\u30e9\u30a4\u30a2\u30f3\u30c8\u304b\u3089\u3001\u4e00\u90e8\u306e\u30d1\u30fc\u30c8\u30ca\u30fc\u304b\u3089\u63d0\u793a\u3055\u308c\u305f\u73fe\u5b9f\u7684\u306aUA\u30b3\u30b9\u30c8\u3092\u3069\u3053\u307e\u3067\u4fe1\u7528\u3057\u3066\u826f\u3044\u306e\u304b\u3001\u3068\u3044\u3046\u61f8\u5ff5\u306e\u58f0\u304c\u4e0a\u304c\u3063\u3066\u3044\u307e\u3059\u3002\u307e\u305f\u3001\u305d\u306e\u6570\u5b57\u306f\u4fe1\u6191\u6027\u304c\u3042\u308a\u3001\u4f01\u696d\u306e\u30b9\u30c6\u30fc\u30af\u30db\u30eb\u30c0\u30fc\u3092\u6e80\u8db3\u3055\u305b\u308b\u7269\u3067\u3057\u305f\u304c\u3001\u73fe\u5b9f\u7684\u3068\u306f\u7a0b\u9060\u3044\u69d8\u306b\u601d\u3048\u305f\u70ba\u3001\u4f55\u304b\u304c\u304a\u304b\u3057\u3044\u3068\u611f\u3058\u307e\u3057\u305f\u3002<\/p>\n\n\n\n<p class=\"has-text-align-center\" id=\"back1\" style=\"font-size:30px\">\u5f53\u793e\u306e\u88fd\u54c1\u30fb\u5206\u6790\u30c1\u30fc\u30e0\u304c\u884c\u3063\u305f\u8abf\u67fb\u306e\u7d50\u679c\u3001\u4e3b\u8981\u306a\u30e6\u30fc\u30b6\u30fc\u7372\u5f97\u30d1\u30fc\u30c8\u30ca\u30fc\u6570\u793e\u306b\u3088\u308b\u524d\u4f8b\u306e\u306a\u3044\u5927\u91cf\u306e\u30af\u30ea\u30c3\u30af\u30b9\u30d1\u30e0\u304c\u767a\u899a\u3057\u307e\u3057\u305f\u3002<\/p>\n\n\n\n<p id=\"what-is-click-spamming\">\u6b27\u7c73\u8af8\u56fd\u3067\u306f\u30af\u30ea\u30c3\u30af\u30b9\u30d1\u30e0\u306e\u91cf\u306f\u6e1b\u5c11\u3057\u3066\u3044\u307e\u3059\u304c<sup><a href=\"#note1\">1<\/a><\/sup>\u3001<a href=\"https:\/\/www.statista.com\/statistics\/1264402\/mobile-ad-fraud-type-region-worldwide\/\" target=\"_blank\" rel=\"noreferrer noopener\">APAC\u3092\u542b\u3080<\/a>\u4e00\u90e8\u306e\u5730\u57df\u3067\u306f\u4f9d\u7136\u3068\u3057\u3066\u305d\u306e\u5b58\u5728\u611f\u304c\u5f37\u304f\u306a\u3063\u3066\u3044\u307e\u3059\u3002\u65b0\u8208\u56fd\u3067\u3082\u307e\u3060\u554f\u984c\u304c\u898b\u3089\u308c\u3001\u8907\u6570\u306e\u30b9\u30c6\u30fc\u30af\u30db\u30eb\u30c0\u30fc\u306b\u5f71\u97ff\u3092\u53ca\u307c\u3059\u70ba\u3001\u696d\u754c\u3068\u3057\u3066\u512a\u5148\u7684\u306b\u5bfe\u51e6\u3059\u3079\u304d\u4e8b\u8c61\u3067\u3059\u3002<\/p>\n\n\n\n<h2>\u30af\u30ea\u30c3\u30af\u30b9\u30d1\u30e0\u3068\u306f\uff1f<\/h2>\n\n\n\n<p id=\"back2\">\u30af\u30ea\u30c3\u30af\u30b9\u30d1\u30e0\u306f\u3001\u30af\u30ea\u30c3\u30af\u30d5\u30e9\u30c3\u30c7\u30a3\u30f3\u30b0\u3068\u547c\u3070\u308c\u308b\u4e8b\u3082\u3042\u308a\u3001\u300c\u30e9\u30b9\u30c8\u30bf\u30c3\u30c1\u300d<a href=\"https:\/\/persona.ly\/glossary\/attribution\/types-of-attribution\/\" target=\"_blank\" rel=\"noreferrer noopener\">\u30a2\u30c8\u30ea\u30d3\u30e5\u30fc\u30b7\u30e7\u30f3\u30e2\u30c7\u30eb<\/a>\u306e\u629c\u3051\u7a74\u3092\u60aa\u7528\u3057\u305f\u4e0d\u6b63\u306a\u30c8\u30e9\u30d5\u30a3\u30c3\u30af\u30a2\u30af\u30c6\u30a3\u30d3\u30c6\u30a3\u3067\u3059\u3002\u8a50\u6b3a\u5e2b\u306f\u3001\u5b9f\u969b\u306e\u30e6\u30fc\u30b6\u30fc\u306e\u30c7\u30d0\u30a4\u30b9\u306b\u3001\u77e5\u3089\u306a\u3044\u5185\u306b\uff08\u5e83\u544a\u3084\u30b9\u30c8\u30a2\u30da\u30fc\u30b8\u3092\u898b\u308b\u4e8b\u306a\u304f\uff09\u8907\u6570\u306e\u30a2\u30d7\u30ea\u30b9\u30c8\u30a2\u30da\u30fc\u30b8\u3092\u958b\u304d<sup><a href=\"#note2\">2<\/a><\/sup>\u3001<em>\u7406\u8ad6\u7684\u306b\u306f<\/em>7\u65e5\u4ee5\u5185\u306b\u81ea\u7136\u306b\u8d77\u3053\u308b\u304b\u3082\u3057\u308c\u306a\u3044\u30a4\u30f3\u30b9\u30c8\u30fc\u30eb\u3092\u4ed5\u5411\u3051\u307e\u3059\u3002\u3053\u306e\u30a2\u30c8\u30ea\u30d3\u30e5\u30fc\u30b7\u30e7\u30f3\u30a6\u30a3\u30f3\u30c9\u30a6\u306e\u9593\u3001\u8a50\u6b3a\u5e2b\u306e\u30bd\u30fc\u30b9\u304b\u3089\u306e\u300c\u30af\u30ea\u30c3\u30af\u300d\u304c\u6700\u5f8c\u306e\u7269\u3067\u3042\u308b\u9650\u308a\u3001MMP\u306f\u30a4\u30f3\u30b9\u30c8\u30fc\u30eb\u3092\u8a50\u6b3a\u5e2b\u306b\u5272\u308a\u5f53\u3066\u308b\u4e8b\u306b\u306a\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<p id=\"How-Does-Click-Spam-Work\">\u3064\u307e\u308a\u3001\u30c7\u30d0\u30a4\u30b9\u304c\u4e0d\u6b63\u5229\u7528\u3055\u308c\u305f\u30e6\u30fc\u30b6\u30fc\u304c\u3001\u30a2\u30c8\u30ea\u30d3\u30e5\u30fc\u30b7\u30e7\u30f3\u30a6\u30a3\u30f3\u30c9\u30a6\u304c\u958b\u3044\u3066\u3044\u308b\u9593\u306b\u30aa\u30fc\u30ac\u30cb\u30c3\u30af\u3067\u30a2\u30d7\u30ea\u3092\u30c0\u30a6\u30f3\u30ed\u30fc\u30c9\u3057\u305f\u5834\u5408\u3001\u305d\u306e\u30a4\u30f3\u30b9\u30c8\u30fc\u30eb\u306f\u4e0d\u6b63\u5229\u7528\u8005\u306b\u8d77\u56e0\u3059\u308b\u3053\u3068\u306b\u306a\u308a\u307e\u3059\u3002\u00a0<\/p>\n\n\n\n<h2>\u30af\u30ea\u30c3\u30af\u30b9\u30d1\u30e0\u306f\u3069\u306e\u3088\u3046\u306b\u6a5f\u80fd\u3059\u308b\u306e\u304b\uff1f<\/h2>\n\n\n\n<p>\u30af\u30ea\u30c3\u30af\u30b9\u30d1\u30e0\u3092\u5927\u898f\u6a21\u306b\u5b9f\u884c\u3059\u308b\u70ba\u306b\u3001\u30d5\u30e9\u30a6\u30c9\u696d\u8005\u304c\u884c\u3063\u3066\u3044\u308b\u6bd4\u8f03\u7684\u7c21\u5358\u306a\u624b\u9806\u3092\u4ee5\u4e0b\u7d39\u4ecb\u3057\u307e\u3059\uff1a<\/p>\n\n\n\n<ol>\n<li>\u30d5\u30e9\u30a6\u30c9\u696d\u8005\u306f\u3001\u30e2\u30c7\u30ec\u30fc\u30b7\u30e7\u30f3\u304c\u4e0d\u5341\u5206\u306a\u70ba\u3001\u7279\u306b\u60aa\u7528\u3055\u308c\u3084\u3059\u3044\u591a\u304f\u306e\u30bb\u30eb\u30d5\u30b5\u30fc\u30d3\u30b9\u578b\uff08\u5834\u5408\u306b\u3088\u3063\u3066\u306f\u72ec\u81ea\u958b\u767a\u306e\uff09DSP\uff08\u9700\u8981\u5074\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\uff09\u3092\u4f7f\u7528\u3057\u3066\u3001\u6700\u3082\u5b89\u3044\u5728\u5eab\u3092\u8cfc\u5165\u3057\u307e\u3059\u3002<\/li>\n\n\n\n<li>\u30a2\u30c3\u30d7\u30ed\u30fc\u30c9\u3055\u308c\u305f\u30af\u30ea\u30a8\u30a4\u30c6\u30a3\u30d6\u306b\u60aa\u610f\u306e\u3042\u308b\u30b3\u30fc\u30c9\u304c\u542b\u307e\u308c\u3066\u304a\u308a\u3001\u30e6\u30fc\u30b6\u30fc\u304c\u6c17\u3065\u304b\u306a\u3044\u5185\u306b\u3001\u30d0\u30c3\u30af\u30b0\u30e9\u30a6\u30f3\u30c9\u3067\u8907\u6570\u306e\u30a2\u30d7\u30ea\u30b9\u30c8\u30a2\u306e\u30da\u30fc\u30b8\uff08\u4e00\u5ea6\u306b20\uff5e30\u30da\u30fc\u30b8\u958b\u304f\u4e8b\u3082\u3042\u308a\u307e\u3059\uff09\u3092\u958b\u304f\u3088\u3046\u7aef\u672b\u306b\u4fc3\u3057\u307e\u3059\u3002\u3053\u306e\u30d7\u30ed\u30bb\u30b9\u306f\u3001<em>\u30a2\u30c9\u30b9\u30bf\u30c3\u30ad\u30f3\u30b0<\/em>\u3068\u547c\u3070\u308c\u3066\u3044\u307e\u3059\u3002<\/li>\n\n\n\n<li>\u5b9f\u969b\u306e\u30e6\u30fc\u30b6\u30fc\u306e\u30c7\u30d0\u30a4\u30b9\u304b\u3089\u306e\u30af\u30ea\u30c3\u30af\u306f7\u65e5\u9593\u3001\u5168\u3066\u30d5\u30e9\u30a6\u30c9\u696d\u8005\u306b\u3088\u308b\u3082\u306e\u3068\u3055\u308c\u307e\u3059\u3002<\/li>\n\n\n\n<li>\u30a2\u30c8\u30ea\u30d3\u30e5\u30fc\u30b7\u30e7\u30f3\u30a6\u30a3\u30f3\u30c9\u30a6\u5185\u3067\u30e6\u30fc\u30b6\u30fc\u304c\u30a2\u30d7\u30ea\u3092\u30aa\u30fc\u30ac\u30cb\u30c3\u30af\u306b\u30a4\u30f3\u30b9\u30c8\u30fc\u30eb\u3057\u305f\u5834\u5408\u3001\u305d\u306e\u30a4\u30f3\u30b9\u30c8\u30fc\u30eb\u306f\u30d5\u30e9\u30a6\u30c9\u696d\u8005\u306b\u8d77\u56e0\u3059\u308b\u3082\u306e\u3068\u3055\u308c\u307e\u3059\u3002<\/li>\n<\/ol>\n\n\n\n<p id=\"The-Scale-of-Click-Spamming\">\u30af\u30ea\u30c3\u30af\u30b9\u30d1\u30e0\u306f\u3001\u5927\u898f\u6a21\u306a\u30e6\u30fc\u30b6\u30fc\u30b0\u30eb\u30fc\u30d7\u306b\u3088\u3063\u3066<strong>\u6709\u6a5f\u7684\u306b\u30a4\u30f3\u30b9\u30c8\u30fc\u30eb\u3055\u308c\u308b<\/strong>\u53ef\u80fd\u6027\u304c\u9ad8\u3044\u30a2\u30d7\u30ea\u3092\u30bf\u30fc\u30b2\u30c3\u30c8\u306b\u3057\u3066\u3044\u307e\u3059\u3002\u3053\u308c\u3089\u306e\u30a2\u30d7\u30ea\u306f\u901a\u5e38\u3001\u30c1\u30e3\u30fc\u30c8\u3067\u4e0a\u4f4d\u306b\u30e9\u30f3\u30af\u30a4\u30f3\u3057\u3066\u3044\u308b\u3001\u58f2\u4e0a\u304c\u9ad8\u3044\u3001\u65b0\u3057\u3044\u30b5\u30fc\u30d3\u30b9\u3092\u63d0\u4f9b\u3057\u3066\u3044\u308b\u3001\u65b0\u3057\u3044\u30c7\u30d0\u30a4\u30b9\u306e\u6240\u6709\u8005\u306b\u4eba\u6c17\u304c\u3042\u308b\u7b49\u3068\u3044\u3063\u305f\u30a2\u30d7\u30ea\u3067\u3059\u3002<\/p>\n\n\n\n<h2>\u30af\u30ea\u30c3\u30af\u30b9\u30d1\u30e0\u306e\u898f\u6a21<\/h2>\n\n\n\n<p>\u30af\u30ea\u30c3\u30af\u30b9\u30d1\u30e0\u306f\u3001CPI\uff08\u30a4\u30f3\u30b9\u30c8\u30fc\u30eb\u3042\u305f\u308a\u306e\u30b3\u30b9\u30c8\uff09\u304c\u6b63\u898f\u306e\u5e83\u544a\u3088\u308a\u3082\u5927\u5e45\u306b\u4f4e\u304f\u306a\u308b\u50be\u5411\u304c\u3042\u308a\u3001\uff08\u30e6\u30fc\u30b6\u30fc\u304c\u30a2\u30d7\u30ea\u3092\u4f7f\u7528\u3059\u308b\u610f\u56f3\u304c\u9ad8\u3044\u30aa\u30fc\u30ac\u30cb\u30c3\u30af\u30c8\u30e9\u30d5\u30a3\u30c3\u30af\u3092\u5358\u306b\u5171\u98df\u3044\u3055\u305b\u308b\u4e8b\u306b\u3088\u3063\u3066\uff09\u9ad8\u3044\u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8\u7387\u3092\u751f\u307f\u51fa\u3059\u4e8b\u3082\u3042\u308b\u306e\u3067\u3001\u3053\u306e\u7a2e\u306e\u4e0d\u6b63\u306a\u30c8\u30e9\u30d5\u30a3\u30c3\u30af\u3092\u63d0\u4f9b\u3059\u308b\u4f01\u696d\u306f\u3001\u30e6\u30fc\u30b6\u30fc\u7372\u5f97\u306e\u4e3b\u8981\u30d1\u30fc\u30c8\u30ca\u30fc\u3068\u306a\u308b\u53ef\u80fd\u6027\u304c\u9ad8\u304f\u306a\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<div class=\"is-layout-flex wp-container-7 wp-block-columns\">\n<div class=\"is-layout-flow wp-block-column\" style=\"flex-basis:66.66%\">\n<p>\u79c1\u7b49\u306e\u30c1\u30fc\u30e0\u304c\u8abf\u67fb\u3057\u305f\u3001\u30a4\u30f3\u30c9\u306e\u30c7\u30ea\u30d0\u30ea\u30fc\u30d0\u30fc\u30c6\u30a3\u30ab\u30eb\u306e\u5b9f\u969b\u306e\u4e8b\u4f8b\u3092\u898b\u3066\u307f\u307e\u3057\u3087\u3046\u3002\u3042\u308b\u4e0d\u6b63\u306a\u30d1\u30fc\u30c8\u30ca\u30fc\u304c\u30011\u65e5\u3042\u305f\u308a<strong>25,000<\/strong>\u306e\u30a4\u30f3\u30b9\u30c8\u30fc\u30eb\u3092\u3082\u305f\u3089\u3057\u30011\u65e5\u3042\u305f\u308a<strong>100,000,000\uff08100M\uff09<\/strong>\u306e\u30af\u30ea\u30c3\u30af\u3092\u5831\u544a\u3057\u3001\u30a4\u30f3\u30d7\u30ec\u30c3\u30b7\u30e7\u30f3\u3092\u610f\u56f3\u7684\u306b\u96a0\u3057\u3066\u3044\u307e\u3057\u305f\u3002\u3053\u306e\u30d5\u30e9\u30a6\u30c9\u696d\u8005\u306f\u3001MMP\u306e\u30ec\u30dd\u30fc\u30c8\u306e1\u3064\u306b\u30c8\u30c3\u30d7\u30d1\u30d5\u30a9\u30fc\u30de\u30fc\u3068\u3057\u3066\u542b\u307e\u308c\u3066\u3044\u308b\u8a55\u5224\u306e\u826f\u3044\u4f1a\u793e\u3067\u3042\u3063\u305f\u70ba\u3001UA\u30de\u30cd\u30fc\u30b8\u30e3\u30fc\u306e\u6ce8\u610f\u3092\u5f15\u304f\u4e8b\u306f\u3042\u308a\u307e\u305b\u3093\u3067\u3057\u305f\u3002<\/p>\n<\/div>\n\n\n\n<div class=\"is-layout-flow wp-block-column\" style=\"flex-basis:33.33%\">\n<figure class=\"wp-block-image size-full\"><a href=\"https:\/\/persona.ly\/blog\/wp-content\/uploads\/2022\/11\/Group-746-1.webp\"><img decoding=\"async\" loading=\"lazy\" width=\"276\" height=\"316\" src=\"https:\/\/persona.ly\/blog\/wp-content\/uploads\/2022\/11\/Group-746-1.webp\" alt=\"fraudster in industry index\" class=\"wp-image-2717\"\/><\/a><\/figure>\n<\/div>\n<\/div>\n\n\n\n<p>\u6700\u521d\u306e\u8abf\u67fb\u3067\u3001\u30af\u30ea\u30c3\u30af\u304b\u3089\u30a4\u30f3\u30b9\u30c8\u30fc\u30eb\u307e\u3067\u306eCVR\uff08\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u7387\uff09\u304c<strong>0.025%<\/strong>\u3068\u3044\u3046\u7570\u5e38\u5024\u3092\u793a\u3057\u307e\u3057\u305f\uff08\u30a2\u30d7\u30ea\u306e\u7a2e\u985e\u3084\u696d\u7a2e\u306b\u3088\u3063\u3066\u7570\u306a\u308a\u307e\u3059\u304c\u3001\u696d\u754c\u306e\u30d9\u30f3\u30c1\u30de\u30fc\u30af\u306f\u7d041\uff5e2%\u3067\u3059\uff09\u3002\u3053\u306e\u7570\u5e38\u306aCVR\u304b\u3089\u3001\u79c1\u7b49\u306f\u3055\u3089\u306b\u8abf\u67fb\u3092\u9032\u3081\u308b\u4e8b\u306b\u306a\u308a\u307e\u3057\u305f\u3002<\/p>\n\n\n\n<p>\u79c1\u7b49\u304c\u767a\u898b\u3057\u305f\u306e\u306f\u3001\u3053\u308c\u3089\u306e\u6570\u5b57\u3092\u9006\u7b97\u3057\u3088\u3046\u3068\u3059\u308b\u3068\u3001\u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9\u304c\u9038\u8131\u3057\u3066\u3057\u307e\u3046\u3068\u3044\u3046\u4e8b\u3067\u3059\uff1a<\/p>\n\n\n\n<ul>\n<li>100,000,000\uff08100M\uff09\u30af\u30ea\u30c3\u30af\u3055\u308c\u308b\u305f\u3081\u306b\u306f\u3001CTR\uff08\u30af\u30ea\u30c3\u30af\u30b9\u30eb\u30fc\u7387\uff095\uff05\uff08\u30d5\u30eb\u30b9\u30af\u30ea\u30fc\u30f3\u52d5\u753b\u306e\u5834\u5408\uff09\u3067\u3082\u3001\u6bce\u65e5\u5408\u8a082,000,000\uff082B\uff09\u30a4\u30f3\u30d7\u30ec\u30c3\u30b7\u30e7\u30f3\u3092\u914d\u4fe1\u3059\u308b\u5fc5\u8981\u304c\u3042\u308b\u306e\u3060\u305d\u3046\u3067\u3059\u3002<\/li>\n\n\n\n<li>\u3053\u306e\u30a4\u30f3\u30d7\u30ec\u30c3\u30b7\u30e7\u30f3\u6570\u3092\u751f\u307f\u51fa\u3059\u306b\u306f\u3001\u305f\u3068\u30480.1\u30c9\u30eb\u3068\u3044\u3046\u975e\u5e38\u306b\u4f4e\u3044CPM\uff08\u8cbb\u7528\u5bfe\u52b9\u679c\uff09\u3067\u3042\u3063\u3066\u3082\u3001\u5e83\u544a\u4e3b\u306f\u6bce\u65e5<strong>200,000\u30c9\u30eb<\/strong>\u306e\u8cbb\u7528\u304c\u304b\u304b\u308a\u307e\u3059\u3002<\/li>\n\n\n\n<li>\u6700\u5f8c\u306b\u3001\u901a\u5e38\u4e88\u60f3\u3055\u308c\u308b\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u7387\u30921\uff05\u3068\u3059\u308b\u3068\u3001\u30bd\u30fc\u30b9\u304b\u3089\u751f\u6210\u3055\u308c\u308b\u30a4\u30f3\u30b9\u30c8\u30fc\u30eb\u6570\u306f\u3001\u6bce\u65e51,000,000\u4ef6\u306b\u50be\u304f\u306f\u305a\u3067\u3059\u3002<\/li>\n<\/ul>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" loading=\"lazy\" width=\"736\" height=\"293\" src=\"https:\/\/persona.ly\/blog\/wp-content\/uploads\/2022\/11\/How-to-see-ad-fraud-in-data-1-1.png\" alt=\"\" class=\"wp-image-2771\"\/><\/figure>\n\n\n\n<p>\u30d7\u30ed\u30b0\u30e9\u30de\u30c6\u30a3\u30c3\u30af\u30e2\u30d0\u30a4\u30eb\u30a2\u30c9\u30c6\u30af\u696d\u754c\u306e\u91cd\u8981\u306a\u70b9\u306f\u3001\u9ad8\u54c1\u8cea\u306e\u30c8\u30e9\u30d5\u30a3\u30c3\u30af\u3092\u63d0\u4f9b\u3059\u308b\u5168\u3066\u306e<a href=\"https:\/\/persona.ly\/glossary\/real-time-bidding\/intro-to-programmatic-mobile-user-acquisition\/\" target=\"_blank\" rel=\"noreferrer noopener\">SSP<\/a>\uff08\u30b5\u30d7\u30e9\u30a4\u30b5\u30a4\u30c9\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\uff09\u304c\u3001<a href=\"https:\/\/persona.ly\/glossary\/performance-metrics\/the-cornerstone-kpis-for-mobile-ua\/\" target=\"_blank\" rel=\"noreferrer noopener\">CPM\u30e2\u30c7\u30eb<\/a><strong>\u306e\u307f\u3067<\/strong>\u52d5\u4f5c\u3057\u3066\u3044\u308b\u4e8b\u3067\u3059\u3002<\/p>\n\n\n\n<p>\u30b5\u30fc\u30d3\u30b9\u30d7\u30ed\u30d0\u30a4\u30c0\u30fc\u3068\u5e83\u544a\u4e3b\u306e\u9593\u3067\u3001CPI\uff08\u30a4\u30f3\u30b9\u30c8\u30fc\u30eb\u5358\u4fa1\uff09\u3084CPA\uff08\u30a2\u30af\u30b7\u30e7\u30f3\u5358\u4fa1\uff09\u306e\u5951\u7d04\u3092\u7d50\u3076\u4e8b\u306f\u3001\u73cd\u3057\u3044\u4e8b\u3067\u306f\u3042\u308a\u307e\u305b\u3093\uff08\u5b9f\u969b\u306b\u3088\u304f\u3042\u308b\u4e8b\u3067\u3059\uff09\u3002\u5e83\u544a\u4e3b\u306f\u3001\u30a4\u30f3\u30b9\u30c8\u30fc\u30eb\u3084\u30a2\u30af\u30b7\u30e7\u30f3\u306b\u5bfe\u3057\u3066\u306e\u307f\u652f\u6255\u3046\u3068\u8003\u3048\u308b\u4e8b\u3067\u3001\u6210\u9577\u3059\u308b\u70ba\u306e\u4e88\u7b97\u304c\u78ba\u4fdd\u3055\u308c\u3066\u3044\u308b\u3068\u611f\u3058\u308b\u306e\u3067\u3059\u3002<\/p>\n\n\n\n<p>\u524d\u8ff0\u306e\u30b1\u30fc\u30b9\u3067\u306f\u30011\u30a4\u30f3\u30b9\u30c8\u30fc\u30eb\u3042\u305f\u308a0.1\u30c9\u30eb\u306eCPI\u3067\u6bce\u65e525,000\u4ef6\u306e\u30a4\u30f3\u30b9\u30c8\u30fc\u30eb\u304c\u3042\u3063\u305f\u5834\u5408\u3001\u3053\u306e\u898f\u6a21\u306e\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u3067\u306f1\u65e5\u306e\u5b9f\u8cea\u4e88\u7b97\u306f200,000\u30c9\u30eb\u3067\u3042\u308b\u3079\u304d\u306a\u306e\u306b\u30011\u65e5\u306e\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u4e88\u7b97\u306f2,500\u30c9\u30eb\u3068\u306a\u3063\u3066\u3044\u307e\u3059\u3002<\/p>\n\n\n\n<p class=\"has-text-align-center\" style=\"font-size:30px\"><strong>\u3068\u3066\u3082\u5b89\u4fa1\u306b\u30a4\u30f3\u30b9\u30c8\u30fc\u30eb\u304c\u53d6\u5f97\u51fa\u6765\u305f\u3068\u601d\u3046\u4e8b\u306f\u5e7b\u60f3\u3067\u3042\u308a\u3001\u5b9f\u306f\u4e88\u7b97\u306e\u640d\u5931\u306a\u306e\u3067\u3059\u3002<\/strong><\/p>\n\n\n\n<p id=\"back3\">\u4e0a\u8a18\u306e\u4f8b\u306f\u3001\u3042\u308b\u6700\u5927\u898f\u6a21\u306e\u5e02\u5834\u306b\u304a\u3051\u308b\u3001\u5358\u4e00\u306e\u30e2\u30d0\u30a4\u30eb\u30a2\u30d7\u30ea\u306b\u5bfe\u3059\u308b\u30af\u30ea\u30c3\u30af\u30b9\u30d1\u30df\u30f3\u30b0\u306e\u5b9f\u969b\u306e\u898f\u6a21\u3092\u53cd\u6620\u3057\u3066\u3044\u307e\u3059\u3002\u3082\u3061\u308d\u3093\u3001\u5168\u3066\u306e\u4e0d\u6b63\u30c8\u30e9\u30d5\u30a3\u30c3\u30af\u4f01\u696d\u304c\u3053\u306e\u3088\u3046\u306a\u660e\u767d\u306a\u75d5\u8de1\u3092\u6b8b\u3057\u3066\u3044\u308b\u8a33\u3067\u306f\u306a\u304f\u3001\u898f\u6a21\u304c\u3082\u3063\u3068\u5c0f\u3055\u3044\u5834\u5408\u3082\u3042\u308a\u307e\u3059<sup><a href=\"#note3\">3<\/a><\/sup>\u3002\u3057\u304b\u3057\u3001<strong>\u8907\u6570\u306e\u30a2\u30c8\u30ea\u30d3\u30e5\u30fc\u30b7\u30e7\u30f3\u6a5f\u4f1a\u3092\u958b\u304f\u30af\u30ea\u30c3\u30af\u6570\u3068\u30a4\u30f3\u30b9\u30c8\u30fc\u30eb\u7528\u30af\u30ea\u30c3\u30af\u306eCVR\u306f\u3001\u5e38\u306bUA\u30de\u30cd\u30fc\u30b8\u30e3\u30fc\u306e\u6ce8\u610f\u3092\u5f15\u304f\u5fc5\u8981\u304c\u3042\u308a\u307e\u3059\u3002<\/strong><\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><a href=\"https:\/\/persona.ly\/blog\/wp-content\/uploads\/2022\/11\/3-monkeys-v.2-2.webp\"><img decoding=\"async\" loading=\"lazy\" width=\"781\" height=\"408\" src=\"https:\/\/persona.ly\/blog\/wp-content\/uploads\/2022\/11\/3-monkeys-v.2-2.webp\" alt=\"fighting fraud in mobile adtech\" class=\"wp-image-2720\"\/><\/a><\/figure>\n\n\n\n<div style=\"height:40px\" aria-hidden=\"true\" id=\"Vicious-Cycle\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2>\u60aa\u5faa\u74b0\u3092\u751f\u307f\u51fa\u3059<\/h2>\n\n\n\n<p>\u3053\u306e\u898f\u6a21\u306e\u30af\u30ea\u30c3\u30af\u30b9\u30d1\u30e0\u306e\u554f\u984c\u306f\u3001\u4e88\u7b97\u640d\u5931\u3060\u3051\u306e\u554f\u984c\u3088\u308a\u306f\u308b\u304b\u306b\u5927\u304d\u3044\u4e8b\u304c\u5206\u304b\u308a\u307e\u3059\u3002\u5e74\u9593\u306e\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u696d\u7e3e\u4e88\u7b97\uff08\u4e8b\u696d\u8a08\u753b\u66f8\u3084\u6295\u8cc7\u5bb6\u5411\u3051\u5831\u544a\u66f8\u3068\u4e00\u7dd2\uff09\u304c\u3001\u4e00\u898b\u300c\u6700\u9ad8\u306e\u6b3a\u779e\u306eUA\u300d\u306e\u7d50\u679c\u306b\u57fa\u3065\u3044\u3066\u4f5c\u3089\u308c\u308b\u3068\u3001\u305d\u306e\u30c8\u30e9\u30d5\u30a3\u30c3\u30af\u30bd\u30fc\u30b9\u306b\u4f9d\u5b58\u3059\u308b\u3068\u3044\u3046<strong>\u60aa\u5faa\u74b0<\/strong>\u304c\u751f\u307e\u308c\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u30af\u30ea\u30c3\u30af\u30b9\u30d1\u30e0\u304c\u8907\u6570\u306e\u30b9\u30c6\u30fc\u30af\u30db\u30eb\u30c0\u30fc\u306b\u3069\u306e\u3088\u3046\u306a\u5f71\u97ff\u3092\u4e0e\u3048\u308b\u304b\u898b\u3066\u307f\u307e\u3057\u3087\u3046\u3002<\/p>\n\n\n\n<ol>\n<li>\u6a5f\u4f1a\u304c\u3042\u308c\u3070\u3001\u4e0d\u6b63\u306aUA\u30d1\u30fc\u30c8\u30ca\u30fc\u306f\u3001\u4ed6\u306e\u30d1\u30fc\u30c8\u30ca\u30fc\u306e\u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8KPI\u306b\u8ffd\u3044\u3064\u304d\u306a\u304c\u3089\uff08\u3042\u308b\u3044\u306f\u4e0a\u56de\u308a\u306a\u304c\u3089\uff09\u3001\u4ed6\u306e\u30d1\u30fc\u30c8\u30ca\u30fc\u3088\u308a\u3082\u4f4e\u4fa1\u683c\u3067\u30c8\u30e9\u30d5\u30a3\u30c3\u30af\u3068\u30a4\u30f3\u30b9\u30c8\u30fc\u30eb\u3092\u63d0\u4f9b\u3057\u59cb\u3081\u307e\u3059\u3002\u5c0f\u898f\u6a21\u3067\u3042\u308c\u3070\u3001\u30aa\u30fc\u30ac\u30cb\u30c3\u30af\u30c8\u30e9\u30d5\u30a3\u30c3\u30af\u306e\u6e1b\u5c11\u306f\u7c21\u5358\u306b\u898b\u904e\u3054\u3055\u308c\u307e\u3059\u3002<\/li>\n\n\n\n<li>UA\u30de\u30cd\u30fc\u30b8\u30e3\u30fc\u306f\u3001\u7d50\u679c\u3092\u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9\u90e8\u9580\u306e\u30de\u30cd\u30fc\u30b8\u30e3\u30fc\u306b\u5831\u544a\u3057\u307e\u3059\u3002\u591a\u304f\u306e\u5834\u5408\u3001UA\u90e8\u9580\u306fASO\/\u30aa\u30fc\u30ac\u30cb\u30c3\u30af\u30c8\u30e9\u30d5\u30a3\u30c3\u30af\u90e8\u9580\u3068\u5206\u304b\u308c\u3066\u304a\u308a\u3001\u30aa\u30fc\u30ac\u30cb\u30c3\u30af\u30c8\u30e9\u30d5\u30a3\u30c3\u30af\u306e\u6e1b\u5c11\u3092\u898b\u308b\u4e8b\u306b\u306a\u308b\uff08\u305d\u3057\u3066\u9593\u9055\u3044\u306a\u304fA\/B\u30c6\u30b9\u30c8\u306e\u975e\u5b9a\u578b\u306e\u7d50\u679c\u3092\u5f97\u308b\u4e8b\u306b\u306a\u308a\u307e\u3059\u3002\uff09\u540c\u3058\u4f1a\u793e\u5185\u306e\u7570\u306a\u308b\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u90e8\u9580\u304c\u5b9a\u671f\u7684\u306b\u76f4\u63a5\u30b3\u30df\u30e5\u30cb\u30b1\u30fc\u30b7\u30e7\u30f3\u3092\u3068\u308b\u4e8b\u306f\u306a\u3044\u70ba\u3001\u30aa\u30fc\u30ac\u30cb\u30c3\u30af\u30c8\u30e9\u30d5\u30a3\u30c3\u30af\u306e\u6e1b\u5c11\u306f\u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9\u90e8\u9580\u306b\u306f\u898b\u3048\u306a\u3044\u307e\u307e\u3068\u306a\u308a\u3001\u305d\u306e\u6e1b\u5c11\u3092\u65b0\u3057\u3044\u6709\u6599\u30c8\u30e9\u30d5\u30a3\u30c3\u30af\u30bd\u30fc\u30b9\u306b\u8d77\u56e0\u3055\u305b\u308b\u4e8b\u306f\u96e3\u3057\u3044\u304b\u3082\u3057\u308c\u307e\u305b\u3093\u3002<\/li>\n\n\n\n<li>\u696d\u7e3e\u90e8\u9577\u306f\u3001\u4e0d\u6b63UA\u30bd\u30fc\u30b9\u304b\u3089\u914d\u4fe1\u3055\u308c\u305f\u6570\u5b57\u3092\u3082\u3068\u306b\u5e74\u9593\u4e88\u7b97\u3092\u7d44\u307f\u7acb\u3066\u307e\u3059\u3002<\/li>\n\n\n\n<li>\u30e6\u30fc\u30b6\u30fc\u7372\u5f97\u30b3\u30b9\u30c8\u3092\u542b\u3080\u6570\u5b57\u306f\u3001\u6700\u7d42\u7684\u306b\u7d4c\u55b6\u30c8\u30c3\u30d7\u304c\u6295\u8cc7\u5bb6\u306b\u63d0\u793a\u3059\u308b\u5e74\u9593\u30d3\u30b8\u30cd\u30b9\u30d7\u30e9\u30f3\u306b\u305f\u3069\u308a\u7740\u304d\u307e\u3059\u3002<\/li>\n\n\n\n<li>\u30d3\u30b8\u30cd\u30b9\u30d7\u30e9\u30f3\u304c\u627f\u8a8d\u3055\u308c\u308b\u3068\u3001\u6295\u8cc7\u5bb6\u306f\u7121\u52b9\u306a\u6570\u5b57\u3092\u57fa\u306b\u671f\u5f85\u3059\u308b\u3088\u3046\u306b\u306a\u308a\u307e\u3059\u3002<\/li>\n<\/ol>\n\n\n\n<p>\u4ed6\u306e\u8907\u6570\u306e\u30c8\u30e9\u30d5\u30a3\u30c3\u30af\u30bd\u30fc\u30b9\u304c\u3001UA\u30b3\u30b9\u30c8\u3068\u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8\u306e\u4e21\u9762\u3067\u4e0d\u6b63\u306aUA\u30c8\u30e9\u30d5\u30a3\u30c3\u30af\u30bd\u30fc\u30b9\u3068\u7af6\u5408\u3059\u308b\u306e\u306b\u82e6\u52b4\u3057\u3066\u3044\u308b\u70ba\u3001\u4e0d\u6b63\u306a\u4f01\u696d\u3078\u306e\u4f9d\u5b58\u5ea6\u304c\u9ad8\u307e\u3063\u3066\u3044\u307e\u3059\u3002<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><a href=\"https:\/\/persona.ly\/blog\/wp-content\/uploads\/2022\/12\/The-vicious-cycle-graph-JA.png\"><img decoding=\"async\" loading=\"lazy\" width=\"780\" height=\"408\" src=\"https:\/\/persona.ly\/blog\/wp-content\/uploads\/2022\/12\/The-vicious-cycle-graph-JA.png\" alt=\"\u30af\u30ea\u30c3\u30af\u30b9\u30d1\u30e0\u306e\u8105\u5a01\" class=\"wp-image-2793\"\/><\/a><\/figure>\n\n\n\n<div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p><strong>\u30de\u30af\u30ed\u30ec\u30d9\u30eb\u3067\u306f\u3001<\/strong>\u30af\u30ea\u30c3\u30af\u30b9\u30d1\u30e0\u306e\u6210\u529f\uff08\u304a\u3088\u3073\u30af\u30e9\u30a4\u30a2\u30f3\u30c8\u3068MMP\u306e\u4e21\u65b9\u304c\u305d\u308c\u3092\u8a31\u3057\u3066\u3044\u308b\u4e8b\uff09\u306f\u3001\u30e2\u30d0\u30a4\u30eb\u696d\u754c\u5168\u4f53\u306b\u5f71\u97ff\u3092\u53ca\u307c\u3057\u307e\u3059\u3002\u30af\u30ea\u30c3\u30af\u30b9\u30d1\u30e0\u306f\u3001\u305d\u306e\u624b\u6cd5\u306b\u3088\u308aMMP\u306e\u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9\u30a4\u30f3\u30c7\u30c3\u30af\u30b9\u306b\u63b2\u8f09\u3055\u308c\u308b\u53ef\u80fd\u6027\u304c\u9ad8\u304f\u306a\u308a\u3001\u4e0d\u6b63\u9632\u6b62\u88c5\u7f6e\u306e\u30ec\u30fc\u30c0\u30fc\u3092\u304b\u3044\u304f\u3050\u308b\u4e8b\u304c\u51fa\u6765\u308b\u70ba\u3001\u30af\u30ea\u30c3\u30af\u30b9\u30d1\u30e0\u306e\u554f\u984c\u306f\u3042\u308a\u7d9a\u3051\u307e\u3059\u3002<\/p>\n\n\n\n<ul>\n<li><em>\u30dc\u30ea\u30e5\u30fc\u30e0\u30e9\u30f3\u30ad\u30f3\u30b0 &#8211; \u30a4\u30f3\u30b9\u30c8\u30fc\u30eb\u6570\uff1a<\/em>\u30af\u30ea\u30c3\u30af\u30b9\u30d1\u30e0\u304c\u4f7f\u7528\u3059\u308b\u65e5\u548c\u898b\u6226\u8853\u306f\u3001\u30a4\u30f3\u30b9\u30c8\u30fc\u30eb\u30a4\u30d9\u30f3\u30c8\u306e\u78ba\u7387\u306b\u4f9d\u5b58\u3059\u308b\u70ba\u3001\u30a4\u30f3\u30b9\u30c8\u30fc\u30eb\u306e\u6a5f\u4f1a\u3092\u5897\u3084\u3059\u70ba\u306b\u5927\u91cf\u306e\u30c8\u30e9\u30d5\u30a3\u30c3\u30af\u3092\u8a98\u5c0e\u3059\u308b\u5fc5\u8981\u304c\u3042\u308a\u307e\u3059\u3002<\/li>\n\n\n\n<li><em>\u30ea\u30c6\u30f3\u30b7\u30e7\u30f3\/IAP\u30e9\u30f3\u30ad\u30f3\u30b0\uff1a<\/em>\u30af\u30ea\u30c3\u30af\u30b9\u30d1\u30e0\u304c\u3082\u305f\u3089\u3059\u30a4\u30f3\u30b9\u30c8\u30fc\u30eb\u306f\u7d14\u7c8b\u306b\u30aa\u30fc\u30ac\u30cb\u30c3\u30af\u306a\u306e\u3067\u3001\u3053\u308c\u3089\u306e\u4f01\u696d\u304c\u30aa\u30fc\u30ac\u30cb\u30c3\u30af\u306e\u30d9\u30f3\u30c1\u30de\u30fc\u30af\u306b\u8ffd\u3044\u3064\u304f\u4e8b\u304c\u51fa\u6765\u308b\u306e\u306f\u4e0d\u601d\u8b70\u306a\u4e8b\u3067\u306f\u3042\u308a\u307e\u305b\u3093\u3002<\/li>\n<\/ul>\n\n\n\n<div style=\"height:10px\" aria-hidden=\"true\" id=\"Negative-Effects\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div style=\"height:10px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2>\u30af\u30ea\u30c3\u30af\u30b9\u30d1\u30e0\u306e\u60aa\u5f71\u97ff\u306b\u3064\u3044\u3066<\/h2>\n\n\n\n<ol>\n<li><strong>CAC\u30b3\u30b9\u30c8\u3002<\/strong>UA\u62c5\u5f53\u8005\u306e\u6570\u5b57\u3078\u306e\u4f9d\u5b58\u306f\u3001\u6295\u8cc7\u304c\u4e88\u65ad\u3092\u8a31\u3055\u306a\u3044\u4e8b\u3092\u610f\u5473\u3057\u307e\u3059\u3002<\/li>\n\n\n\n<li><strong>\u30aa\u30fc\u30ac\u30cb\u30c3\u30af\u30c8\u30e9\u30d5\u30a3\u30c3\u30af\u3002<\/strong>\u30c7\u30b6\u30a4\u30f3\u4e0a\u3001\u30af\u30ea\u30c3\u30af\u30b9\u30d1\u30df\u30f3\u30b0\u306f\u30aa\u30fc\u30ac\u30cb\u30c3\u30af\u30c8\u30e9\u30d5\u30a3\u30c3\u30af\u3092\u5c5e\u6027\u5316\u3057\u3001\u4e0d\u6b63\u306a\u30d1\u30fc\u30c8\u30ca\u30fc\u306b\u6709\u5229\u306b\u306a\u308b\u69d8\u306b\u30ab\u30cb\u30d0\u30ea\u30bc\u30fc\u30b7\u30e7\u30f3\u3057\u307e\u3059\u3002<\/li>\n\n\n\n<li><strong>MMP\u30b3\u30b9\u30c8\u3002<\/strong>\u30a4\u30f3\u30b9\u30c8\u30fc\u30eb\u304c\u6709\u6599\u306b\u5e30\u7d50\u3059\u308b\u70ba\u3001MMP\u306b\u30b3\u30b9\u30c8\u304c\u52a0\u7b97\u3055\u308c\u307e\u3059\u3002<\/li>\n\n\n\n<li><strong>\u4ed6\u306e\u6709\u6599\u30d1\u30fc\u30c8\u30ca\u30fc\u304b\u3089\u975e\u73fe\u5b9f\u7684\u306a\u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8\u3092\u671f\u5f85\u3055\u308c\u3066\u3044\u307e\u3059\u3002<\/strong>\u30aa\u30fc\u30ac\u30cb\u30c3\u30af\u30c8\u30e9\u30d5\u30a3\u30c3\u30af\u3068\u30da\u30a4\u30c9\u30c8\u30e9\u30d5\u30a3\u30c3\u30af\u306b\u306f\u3001\u5927\u304d\u306a\u9055\u3044\u304c\u3042\u308a\u307e\u3059\u3002\u30aa\u30fc\u30ac\u30cb\u30c3\u30af\u30c8\u30e9\u30d5\u30a3\u30c3\u30af\u306f\u3001\u4e00\u822c\u7684\u306b\u30a2\u30d7\u30ea\u306e\u30c0\u30a6\u30f3\u30ed\u30fc\u30c9\u3084\u5229\u7528\u610f\u5411\u304c\u9ad8\u304f\u3001\u30d7\u30eb\u578b\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u6226\u7565\u306b\u76f8\u5f53\u3057\u307e\u3059\u3002\u4e00\u65b9\u3001\u6709\u6599\u30c8\u30e9\u30d5\u30a3\u30c3\u30af\u3067\u7372\u5f97\u3057\u305f\u30e6\u30fc\u30b6\u30fc\u306f\u3001\u30d7\u30c3\u30b7\u30e5\u3055\u308c\u305a\u306b\u30a2\u30d7\u30ea\u3092\u4f7f\u7528\u3059\u308b\u610f\u601d\u304c\u4f4e\u304f\u306a\u308a\u307e\u3059\u3002<\/li>\n\n\n\n<li><strong>\u30a2\u30d7\u30ea\u30b9\u30c8\u30a2\u306e\u30e9\u30f3\u30ad\u30f3\u30b0\u3002<\/strong>\u30a2\u30d7\u30ea\u30b9\u30c8\u30a2\u306e\u30da\u30fc\u30b8\u30d3\u30e5\u30fc\u3068\u30a4\u30f3\u30b9\u30c8\u30fc\u30eb\u9593\u306e\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u304c\u4f4e\u3044\u3068\u3001\u30a2\u30d7\u30ea\u30b9\u30c8\u30a2\u306b\u30d7\u30ed\u30e2\u30fc\u30c8\u3055\u308c\u305f\u30a2\u30d7\u30ea\u306b\u5bfe\u3059\u308b\u30e6\u30fc\u30b6\u30fc\u306e\u95a2\u5fc3\u304c\u4f4e\u3044\u3068\u3044\u3046\u30b7\u30b0\u30ca\u30eb\u304c\u9001\u3089\u308c\u3001\u6700\u7d42\u7684\u306b\u30a2\u30d7\u30ea\u306e\u30e9\u30f3\u30af\u304c\u4e0b\u304c\u308a\u307e\u3059\u3002<\/li>\n\n\n\n<li><strong>\u6b63\u5f53\u306a\u30c8\u30e9\u30d5\u30a3\u30c3\u30af\u30bd\u30fc\u30b9\u306b\u5bfe\u3059\u308b\u904e\u5c0f\u8a55\u4fa1\u3002<\/strong>\u8a55\u4fa1\u306e\u9ad8\u3044\u30a2\u30c9\u30a8\u30af\u30b9\u30c1\u30a7\u30f3\u30b8\u306f\u3001\u6700\u5927\u9650\u306e\u900f\u660e\u6027\u306e\u70ba\u306b\u3001CPM\u30e2\u30c7\u30eb\u306e\u307f\u3067\u52d5\u4f5c\u3057\u307e\u3059\u3002CPI\/CPA\u30e2\u30c7\u30eb\u306f\u3001\u3088\u308a\u300c\u660e\u78ba\u300d\u3067\u4e88\u6e2c\u53ef\u80fd\u306a\u7d50\u679c\u3092\u3082\u305f\u3089\u3059\u69d8\u306b\u898b\u3048\u307e\u3059\u304c\u3001\u30d5\u30e9\u30a6\u30c9\u696d\u8005\u304c\u30af\u30ea\u30c3\u30af\u30b9\u30d1\u30df\u30f3\u30b0\u3084\u305d\u306e\u4ed6\u306e\u8a50\u6b3a\u3092\u5927\u898f\u6a21\u306b\u884c\u3046\u4e8b\u304c\u5bb9\u6613\u306b\u306a\u308a\u307e\u3059\u3002<\/li>\n\n\n\n<li><strong>\u30e6\u30fc\u30b6\u30fc\u306b\u3068\u3063\u3066\u306e\u30e2\u30d0\u30a4\u30eb\u30c7\u30fc\u30bf\u306e\u30b3\u30b9\u30c8\u3002<\/strong>\u30a4\u30f3\u30c9\u306e\u3088\u3046\u306b\u30e2\u30d0\u30a4\u30eb\u30c7\u30fc\u30bf\u304c\u5236\u9650\u3055\u308c\u3001\u304b\u3064\u9ad8\u4fa1\u306a\u56fd\u3067\u306f\u3001\u5927\u591a\u6570\u306e\u30e6\u30fc\u30b6\u30fc\u304c\u30e2\u30d0\u30a4\u30eb\u30d7\u30ed\u30d0\u30a4\u30c0\u30fc\u304b\u3089\u9650\u3089\u308c\u305f\u30c7\u30fc\u30bf\u30d1\u30c3\u30b1\u30fc\u30b8\u3092\u8cfc\u5165\u3057\u3001\u8ce2\u304f\u30a4\u30f3\u30bf\u30fc\u30cd\u30c3\u30c8\u3092\u5229\u7528\u3057\u3066\u3044\u307e\u3059\u3002\u30d5\u30e9\u30a6\u30c9\u696d\u8005\u304c\u30d0\u30c3\u30af\u30b0\u30e9\u30a6\u30f3\u30c9\u30d7\u30ed\u30bb\u30b9\u3067\u8907\u6570\u306e\u30a2\u30d7\u30ea\u30b9\u30c8\u30a2\u306e\u30da\u30fc\u30b8\u3092\u958b\u304f\u3068\u3001\u30da\u30fc\u30b8\u306e\u8aad\u307f\u8fbc\u307f\u306b\u30e6\u30fc\u30b6\u30fc\u306e\u30c7\u30fc\u30bf\u30d1\u30c3\u30b1\u30fc\u30b8\u306e\u304b\u306a\u308a\u306e\u90e8\u5206\u304c\u6d88\u8cbb\u3055\u308c\u308b\u53ef\u80fd\u6027\u304c\u3042\u308a\u307e\u3059\u3002<\/li>\n<\/ol>\n\n\n\n<div style=\"height:10px\" aria-hidden=\"true\" id=\"Detecting-and-Preventing\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 id=\"back4\">\u30af\u30ea\u30c3\u30af\u30b9\u30d1\u30e0\u306e\u691c\u51fa\u3068\u9632\u6b62<\/h2>\n\n\n\n<ol>\n<li><strong>\u30a4\u30f3\u30d7\u30ec\u30c3\u30b7\u30e7\u30f3\u6570\u3092\u78ba\u8a8d\u3059\u308b\u3002<\/strong>\u30af\u30ea\u30c3\u30af\u30b9\u30d1\u30e0\u306f\u901a\u5e38\u3001\u30a4\u30f3\u30d7\u30ec\u30c3\u30b7\u30e7\u30f3\u6570\u3092\u5171\u6709\u3057\u307e\u305b\u3093\u3002\u305d\u306e\u4ee3\u308f\u308a\u3001\u30af\u30ea\u30c3\u30af\u6570\u3068\u30a4\u30f3\u30b9\u30c8\u30fc\u30eb\u6570\u3092\u5171\u6709\u3057\u307e\u3059\u3002\u30a4\u30f3\u30d7\u30ec\u30c3\u30b7\u30e7\u30f3\u306f\u5b9f\u969b\u306e\u30e6\u30fc\u30b6\u30fc\u306b\u306f\u8868\u793a\u3055\u308c\u306a\u3044\u306e\u3067\u3001\u30af\u30ea\u30c3\u30af\u30b9\u30d1\u30e0\u306f\u305d\u308c\u3089\u3092\u30cf\u30fc\u30c9\u30b3\u30fc\u30c9\u3059\u308b\u5fc5\u8981\u304c\u3042\u308a\u307e\u3059\u3002<sup><a href=\"#note4\">4<\/a><\/sup><\/li>\n\n\n\n<li><strong>\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u30ec\u30fc\u30c8\u3092\u78ba\u8a8d\u3059\u308b\u3002<\/strong>\u30af\u30ea\u30c3\u30af\u304b\u3089\u30a4\u30f3\u30b9\u30c8\u30fc\u30eb\u3078\u306e\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u7387\u306f\u3001\u3042\u307e\u308a\u306b\u3082\u304a\u304b\u3057\u304f\u3001\u696d\u754c\u306e\u30d9\u30f3\u30c1\u30de\u30fc\u30af\u304b\u3089\u304b\u3051\u96e2\u308c\u3066\u3044\u308b\u4e8b\u3067\u3057\u3087\u3046\u3002<\/li>\n\n\n\n<li><strong>\u30b3\u30b9\u30c8\u306e\u5b9f\u73fe\u53ef\u80fd\u6027\u3092\u8a08\u7b97\u3059\u308b\u3002<\/strong>\u30d1\u30fc\u30c8\u30ca\u30fc\u304c\u30e6\u30fc\u30b6\u30fc\u3092\u7372\u5f97\u3059\u308b\u70ba\u306b\u3001\u3069\u308c\u3060\u3051\u306e\u30b3\u30b9\u30c8\u304c\u304b\u304b\u308b\u304b\u3092\u8a08\u7b97\u3057\u3001\u305d\u306e\u6570\u5b57\u3068\u8ab2\u91d1\u984d\u3092\u6bd4\u8f03\u3059\u308b\u4e8b\u3067\u3001\u7591\u308f\u3057\u3044\u884c\u70ba\u304c\u660e\u3089\u304b\u306b\u306a\u308b\u304b\u3082\u3057\u308c\u307e\u305b\u3093\u3002<\/li>\n\n\n\n<li><strong>\u30c6\u30b9\u30c8\u3092\u5b9f\u65bd\u3059\u308b\u3002<\/strong>UA\u30d1\u30fc\u30c8\u30ca\u30fc\u304c\u65e2\u306b\u30af\u30ea\u30c3\u30af\u30b9\u30d1\u30df\u30f3\u30b0\u3092\u3057\u3066\u3044\u308b\u3068\u601d\u308f\u308c\u308b\u5834\u5408\u3001\u78ba\u5b9f\u306a\u78ba\u8a8d\u65b9\u6cd5\u306f\u3001\u30d1\u30fc\u30c8\u30ca\u30fc\uff08\u307e\u305f\u306f\u8907\u6570\u306e\u30d1\u30fc\u30c8\u30ca\u30fc\uff09\u309210\u65e5\u9593\uff08\u6a19\u6e96\u306e\u30a2\u30c8\u30ea\u30d3\u30e5\u30fc\u30b7\u30e7\u30f3\u30a6\u30a3\u30f3\u30c9\u30a6\u304c7\u65e5\u9593\u7d9a\u304f\u305f\u3081\uff09\u4e00\u6642\u505c\u6b62\u3057\u3001\u30aa\u30fc\u30ac\u30cb\u30c3\u30af\u30a4\u30f3\u30b9\u30c8\u30fc\u30eb\u306b\u6210\u9577\u304c\u3042\u308b\u304b\u3069\u3046\u304b\u3092\u78ba\u8a8d\u3059\u308b\u4e8b\u3067\u3059\u3002<\/li>\n\n\n\n<li><strong>\u30c8\u30e9\u30d5\u30a3\u30c3\u30af\u3092\u76e3\u8996\u3059\u308b\uff1a<\/strong><\/li>\n<\/ol>\n\n\n\n<ul>\n<li><em>\u30aa\u30fc\u30ac\u30cb\u30c3\u30af\uff1a<\/em>\u30c8\u30e9\u30d5\u30a3\u30c3\u30af\u304c\u7a81\u7136\u6e1b\u5c11\u3057\u305f\u5834\u5408\u3001\u65b0\u3057\u3044\u30d1\u30fc\u30c8\u30ca\u30fc\u306e\u76e3\u67fb\u3092\u5b9f\u65bd\u3059\u308b\u6642\u671f\u304c\u6765\u305f\u4e8b\u3092\u793a\u3059\u304b\u3082\u3057\u308c\u307e\u305b\u3093\u3002<\/li>\n\n\n\n<li><em>\u6709\u6599\u30c8\u30e9\u30d5\u30a3\u30c3\u30af\u306b\u304a\u3051\u308b\u30a2\u30b7\u30b9\u30c8\u30a4\u30f3\u30b9\u30c8\u30fc\u30eb\uff1a<\/em>\u30a2\u30b7\u30b9\u30c8\u30a4\u30f3\u30b9\u30c8\u30fc\u30eb\u3084\u30bd\u30fc\u30b9\u306e\u91cd\u8907\u306f\u5b8c\u5168\u306b\u4e88\u60f3\u3055\u308c\u308b\u4e8b\u3067\u3059\u304c\u3001\u30a2\u30b7\u30b9\u30c8\u30a4\u30f3\u30b9\u30c8\u30fc\u30eb\u3067\u30d1\u30fc\u30c8\u30ca\u30fc\u306e\u5b58\u5728\u304c\u504f\u3063\u3066\u3044\u308b\u5834\u5408\u306f\u3001\u8b66\u544a\u3092\u767a\u3057\u3001\u3055\u3089\u306a\u308b\u8abf\u67fb\u3092\u4fc3\u3059\u5fc5\u8981\u304c\u3042\u308a\u307e\u3059\u3002<\/li>\n<\/ul>\n\n\n\n<ol start=\"6\">\n<li><strong>\u6b63\u3057\u3044\u30c7\u30e5\u30fc\u30c7\u30ea\u30b8\u30a7\u30f3\u30b9\u30d7\u30ed\u30bb\u30b9\u3092\u5b9f\u65bd\u3059\u308b\u3002<\/strong>\u79c1\u9054\u306f\u3001\u305d\u306e\u602a\u3057\u3044\u4f1a\u793e\u306b\u3064\u3044\u3066\u6df1\u304f\u8abf\u67fb\u3059\u308b\u4e8b\u3092\u304a\u52e7\u3081\u3057\u307e\u3059\u3002\u3064\u307e\u308a\u3001\u5f93\u696d\u54e1\u306e\u6570\u3092\u78ba\u8a8d\u3057\u3001\u9867\u5ba2\u304b\u3089\u306e\u63a8\u85a6\u72b6\u3092\u78ba\u8a8d\u3057\u3001\u30b1\u30fc\u30b9\u30b9\u30bf\u30c7\u30a3\u306b\u76ee\u3092\u901a\u3057\u3001\u8a55\u5224\u306e\u826f\u3044\u30d1\u30fc\u30c8\u30ca\u30fc\u3068\u4ed5\u4e8b\u3092\u3057\u3066\u3044\u308b\u4e8b\u3092\u78ba\u8a8d\u3059\u308b\u306e\u3067\u3059\u3002<\/li>\n<\/ol>\n\n\n\n<p>\u30c7\u30e5\u30fc\u30c7\u30ea\u30b8\u30a7\u30f3\u30b9\u30d7\u30ed\u30bb\u30b9\u306e\u3082\u3046\u4e00\u3064\u306e\u91cd\u8981\u306a\u5074\u9762\u306f\u3001\u9069\u5207\u306a\u8cea\u554f\u3092\u3059\u308b\u4e8b\u3067\u3059\u3002\u30d1\u30fc\u30c8\u30ca\u30fc\u306e\u30c8\u30e9\u30d5\u30a3\u30c3\u30af\u30bd\u30fc\u30b9\u3068\u3001\u305d\u306e\u30c8\u30e9\u30d5\u30a3\u30c3\u30af\u306b\u3069\u306e\u3088\u3046\u306b\u30a2\u30af\u30bb\u30b9\u3057\u3066\u3044\u308b\u304b\u3092\u767a\u898b\u3059\u308b\u4e8b\u304c\u9375\u306b\u306a\u308b\u304b\u3082\u3057\u308c\u307e\u305b\u3093\u3002\u30a2\u30c9\u30c6\u30af\u30ce\u30ed\u30b8\u30fc\u306b\u304a\u3051\u308b\u300c\u30b7\u30fc\u30af\u30ec\u30c3\u30c8\u30fb\u30bd\u30fc\u30b9\u300d\u306f\u3001\u5e38\u306b\u6280\u8853\u7684\u306a\u88cf\u4ed8\u3051\u304c\u3042\u308b\u70ba\u3001\u4e0a\u8a18\u306e\u3088\u3046\u306a\u5074\u9762\u3067\u79d8\u5bc6\u4e3b\u7fa9\u3092\u8cab\u304f\u4e8b\u306f\u3001\u7591\u5ff5\u3092\u62b1\u304b\u3056\u308b\u3092\u5f97\u307e\u305b\u3093\u3002<\/p>\n\n\n\n<p>\u6b8b\u5ff5\u306a\u304c\u3089\u3001\u30c7\u30e5\u30fc\u30c7\u30ea\u30b8\u30a7\u30f3\u30b9\u3060\u3051\u3067\u306f\u3001\u30a2\u30c9\u30d5\u30e9\u30a6\u30c9\u306b\u3088\u308b\u4e88\u7b97\u306e\u4e57\u3063\u53d6\u308a\u3092\u9632\u3050\u4e8b\u306f\u51fa\u6765\u307e\u305b\u3093\u3002\u524d\u8ff0\u3057\u305f\u3088\u3046\u306b\u3001\u79c1\u9054\u306e\u4e8b\u4f8b\u3067\u306f\u3001\u696d\u754c\u306e\u696d\u7e3e\u8a55\u4fa1\u306b\u542b\u307e\u308c\u308b\u4e0d\u6b63\u884c\u70ba\u8005\u3082\u3044\u307e\u3057\u305f\u3002<\/p>\n\n\n\n<ol start=\"7\">\n<li><strong>UA\u30c1\u30fc\u30e0\u306b\u9069\u5207\u306a\u30a4\u30f3\u30bb\u30f3\u30c6\u30a3\u30d6\u3092\u63d0\u4f9b\u3059\u308b\u3002<\/strong>\u73fe\u5728\u3001UA\u30de\u30cd\u30fc\u30b8\u30e3\u30fc\u306e\u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9\u306fROAS\u3067\u6e2c\u3089\u308c\u3066\u3044\u307e\u3059\u3002\u3053\u306e\u8996\u70b9\u306f\u3001\u4e0d\u6b63\u306e\u306a\u3044\u30c8\u30e9\u30d5\u30a3\u30c3\u30af\u3092\u3082\u305f\u3089\u3059\u4e8b\u306b\u30b7\u30d5\u30c8\u3055 \u308c\u308b\u3079\u304d\u3067\u3059\u3002<\/li>\n\n\n\n<li><strong>\u7121\u77e5\u3067\u3042\u3063\u3066\u306f\u306a\u3089\u306a\u3044\u3002<\/strong>\u3042\u307e\u308a\u306b\u826f\u3055\u305d\u3046\u306a\u3082\u306e\u306f\u3001\u305d\u3046\u3067\u306a\u3044\u53ef\u80fd\u6027\u304c\u5927\u3044\u306b\u3042\u308a\u307e\u3059\u3002<\/li>\n<\/ol>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p><\/p>\n\n\n\n<p id=\"note1\"><strong>\u6ce8\u610f\uff1a<\/strong><\/p>\n\n\n\n<p class=\"has-small-font-size\" id=\"note2\"><sub><sup>1<\/sup><\/sub>\u00a0\u00a0\u00a0\u6b27\u7c73\u8af8\u56fd\u3067\u306f\u305d\u306e\u984d\u306f\u4f4e\u3044\u3082\u306e\u306e\u3001\u305d\u308c\u3092\u653e\u7f6e\u3059\u308b\u30d0\u30a4\u30e4\u30fc\u306e\u6020\u6162\u3068\u7121\u77e5\u306b\u3088\u308a\u3001\u4f9d\u7136\u3068\u3057\u3066\u30a2\u30c9\u30d5\u30e9\u30a6\u30c9\u306f\u5b58\u5728\u3057\u3066\u3044\u307e\u3059\u3002\u305f\u3060\u3057\u3001\u6b27\u7c73\u4f01\u696d\u306e\u30dd\u30ea\u30b7\u30fc\u306f\u901a\u5e38\u3088\u308a\u53b3\u3057\u304f\u3001\u30c7\u30e5\u30fc\u30c7\u30ea\u30b8\u30a7\u30f3\u30b9\u3092\u78ba\u5b9f\u306b\u884c\u3046\u70ba\u306e\u30d7\u30ed\u30bb\u30b9\u3082\u542b\u307e\u308c\u3066\u3044\u307e\u3059\u3002     <a href=\"#back1\">Back \u2934\ufe0f<\/a><\/p>\n\n\n\n<p class=\"has-small-font-size\" id=\"note3\"><sup>2<\/sup> \u30af\u30ea\u30c3\u30af\u30b9\u30d1\u30e0\u306fAndroid\u3068iOS\u306e\u30a2\u30d7\u30ea\u306b\u540c\u69d8\u306b\u5f71\u97ff\u3059\u308b\u70ba\u3001\u610f\u56f3\u7684\u306b\u30c7\u30d0\u30a4\u30b9\u306e\u7a2e\u985e\u3084\u30b9\u30c8\u30a2\u3092\u6307\u5b9a\u3057\u306a\u3044\u3088\u3046\u306b\u3057\u3066\u3044\u307e\u3059\u3002 <a href=\"#back2\">Back \u2934\ufe0f<\/a><\/p>\n\n\n\n<p class=\"has-small-font-size\" id=\"note3\"><sup>3<\/sup> \u5bc6\u304b\u306b\u884c\u3046\u4e8b\u304c\u3001\u30af\u30ea\u30c3\u30af\u30b9\u30d1\u30e0\u306b\u5171\u901a\u3059\u308b\u7279\u5fb4\u3067\u306f\u3042\u308a\u307e\u305b\u3093\u3002\u30a2\u30c9\u30d5\u30e9\u30a6\u30c9\u306f\u30a4\u30f3\u30b9\u30c8\u30fc\u30eb\u3055\u308c\u308b\u78ba\u7387\u3092\u4e0a\u3052\u308b\u5fc5\u8981\u304c\u3042\u308b\u70ba\u3001\u3088\u308a\u591a\u304f\u306e\u30c7\u30d0\u30a4\u30b9\u3092\u30bf\u30fc\u30b2\u30c3\u30c8\u306b\u3057\u3066\u3001\u3088\u308a\u591a\u304f\u306e\u30a2\u30c8\u30ea\u30d3\u30e5\u30fc\u30b7\u30e7\u30f3\u30a6\u30a3\u30f3\u30c9\u30a6\u3092\u958b\u304b\u306a\u3051\u308c\u3070\u306a\u308a\u307e\u305b\u3093\u3002 <a href=\"#back3\">Back \u2934\ufe0f<\/a><\/p>\n\n\n\n<p class=\"has-small-font-size\" id=\"note4\"><sup>4<\/sup> \u6700\u5927\u306eMMP\u306e1\u3064\u3067\u3042\u308bAdjust\u306f\u3001\u30a4\u30f3\u30d7\u30ec\u30c3\u30b7\u30e7\u30f3\u3092\u9001\u4fe1\u3057\u306a\u3044\u30bd\u30fc\u30b9\u306b\u30a2\u30c8\u30ea\u30d3\u30e5\u30fc\u30c8\u3092\u4ed8\u3051\u306a\u3044\u3068\u3044\u3046\u30a4\u30cb\u30b7\u30a2\u30c1\u30d6\u3092\u63a8\u3057\u9032\u3081\u3088\u3046\u3068\u3057\u307e\u3057\u305f\u3002\u6b8b\u5ff5\u306a\u4e8b\u306b\u3001\u5f7c\u3089\u306f\u5f8c\u306b\u305d\u308c\u3092\u5b9f\u65bd\u3057\u306a\u3044\u4e8b\u3092\u6c7a\u5b9a\u3057\u307e\u3057\u305f\u3002 <a href=\"#back4\">Back \u2934\ufe0f<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>&#12371;&#12398;&#35352;&#20107;&#65288;&#12463;&#12522;&#12483;&#12463;&#12377;&#12427;&#12392;&#21508;&#38917;&#30446;&#12395;&#12472;&#12515;&#12531;&#12503;&#12375;&#12414;&#12377;&#65289;&#65306; &#12514;&#12496;&#12452;&#12523;&#24195;&#21578;&#12398;&#19990;&#30028;&#12395;&#12362;&#12369;&#12427;&#19981;&#27491;&#34892;&#28858; &#19981;&#27491;&#12488;&#12521;&#12501;&#12451;&#12483;&#12463;&#12399;&#12289;&#24120;&#12395;&#12450;&#12489;&#12486;&#12463;&#26989;&#30028;&#12398;&#20027;&#35201;&#12394;&#21839;&#38988;&#28857;&#12391;&#12375;&#12383;&#12290;&#12418;&#12385;&#12429;&#12435;&#12289;&#38750;&#29289;&#29702;&#30340;&#12394;&#12487;&#12540;&#12479;&#12434;&#20351;&#29992;&#12377;&#12427;&#20107;&#12399;&#12289;&#25805;&#20316;&#12398;&#20313;&#22320;&#12434;&#21313;&#20998;&#12395;&#27531;&#12377;&#20107;&#12364;&#20104;&#24819;&#12373;&#12428;&#12414;&#12377;&#12290;&#12371;&#12428;&#12399;&#12289;&#20840;&#12390;&#12398;&#12518;&#12540;&#12470;&#12540;&#12398;&#23384;&#22312;&#12434;&#30906;&#35469;&#12377;&#12427;&#20107;&#12364;&#20986;&#26469;&#12394;&#12356;&#12414;&#12414;&#12289;&#22823;&#35215;&#27169;&#12394;&#20316;&#26989;&#12434;&#34892;&#12358;&#20107;&#12395;&#12394;&#12427;&#28858;&#12391;&#12377;&#12290; &#26989;&#30028;&#12391;&#12399;&#19981;&#27491;&#23550;&#31574;&#12395;&#21147;&#12434;&#20837;&#12428;&#12390;&#12356;&#12414;&#12377;&#12364;&#12289;&#19981;&#27491;&#12398;&#25163;&#21475;&#12399;&#21516;&#26178;&#12395;&#36914;&#21270;&#12375;&#12289;&#26032;&#12375;&#12367;&#38283;&#30330;&#12373;&#12428;&#12383;&#19981;&#27491;&#38450;&#27490;&#12477;&#12522;&#12517;&#12540;&#12471;&#12519;&#12531;&#12395;&#23550;&#25239;&#12377;&#12409;&#12367;&#12289;&#12424;&#12426;&#24039;&#22937;&#12395;&#12394;&#12387;&#12390;&#12356;&#12414;&#12377;&#12290; Juniper Research&#12395;&#12424;&#12427;&#12392;&#12289;&#19981;&#27491;&#12488;&#12521;&#12501;&#12451;&#12483;&#12463;&#12395;&#12424;&#12427;&#12450;&#12489;&#12486;&#12463;&#26989;&#30028;&#12398;&#25613;&#22833;&#12399;&#12289;2023&#24180;&#12395;&#12399;1000&#20740;&#12489;&#12523;&#12395;&#36948;&#12377;&#12427;&#12392;&#25512;&#23450;&#12373;&#12428;&#12390;&#12362;&#12426;&#12289;&#12371;&#12398;&#25968;&#23383;&#12399;&#22679;&#21152;&#20670;&#21521;&#12395;&#12354;&#12426;&#12414;&#12377;&#12290;&#26989;&#30028;&#12398;&#23554;&#38272;&#23478;&#12395;&#12424;&#12427;&#12392;&#12289;&#19981;&#27491;&#12394;&#12452;&#12531;&#12473;&#12488;&#12540;&#12523;&#12399;iOS&#12450;&#12503;&#12522;&#12452;&#12531;&#12473;&#12488;&#12540;&#12523;&#12398;31%&#12289;Android&#12450;&#12503;&#12522;&#12452;&#12531;&#12473;&#12488;&#12540;&#12523;&#12398;25%&#12434;&#21344;&#12417;&#12427;&#12392;&#25512;&#23450;&#12373;&#12428;&#12390;&#12356;&#12414;&#12377;&#12290; 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10&#24180;&#20197;&#19978;&#12398;&#32076;&#39443;&#12434;&#25345;&#12388;&#12450;&#12489;&#12486;&#12463;&#35069;&#21697;&#12398;&#12505;&#12486;&#12521;&#12531;&#20225;&#26989;&#12392;&#12375;&#12390;&#12289;&#31169;&#12383;&#12385;&#12364;&#30446;&#25351;&#12377;&#12398;&#12399;&#12289;&#21336;&#12394;&#12427;&#12469;&#12540;&#12499;&#12473;&#12503;&#12525;&#12496;&#12452;&#12480;&#12540;&#12391;&#12399;&#12394;&#12367;&#12289;&#20385;&#20516;&#12434;&#25552;&#20379;&#12375;&#12289;&#12362;&#23458;&#27096;&#12398;&#12497;&#12540;&#12488;&#12490;&#12540;&#12395;&#12394;&#12427;&#20107;&#12391;&#12377;&#12290;&#12381;&#12398;&#28858;&#12289;&#31169;&#36948;&#12399;&#12362;&#23458;&#27096;&#12398;&#22768;&#12395;&#32819;&#12434;&#20670;&#12369;&#12289;&#12381;&#12398;&#25080;&#24565;&#12395;&#31309;&#26997;&#30340;&#12395;&#23550;&#24540;&#12375;&#12390;&#12356;&#12414;&#12377;&#12290; APAC&#22320;&#22495;&#12398;&#35079;&#25968;&#12398;&#12463;&#12521;&#12452;&#12450;&#12531;&#12488;&#12363;&#12425;&#12289;&#19968;&#37096;&#12398;&#12497;&#12540;&#12488;&#12490;&#12540;&#12363;&#12425;&#25552;&#31034;&#12373;&#12428;&#12383;&#29694;&#23455;&#30340;&#12394;UA&#12467;&#12473;&#12488;&#12434;&#12393;&#12371;&#12414;&#12391;&#20449;&#29992;&#12375;&#12390;&#33391;&#12356;&#12398;&#12363;&#12289;&#12392;&#12356;&#12358;&#25080;&#24565;&#12398;&#22768;&#12364;&#19978;&#12364;&#12387;&#12390;&#12356;&#12414;&#12377;&#12290;&#12414;&#12383;&#12289;&#12381;&#12398;&#25968;&#23383;&#12399;&#20449;&#24977;&#24615;&#12364;&#12354;&#12426;&#12289;&#20225;&#26989;&#12398;&#12473;&#12486;&#12540;&#12463;&#12507;&#12523;&#12480;&#12540;&#12434;&#28288;&#36275;&#12373;&#12379;&#12427;&#29289;&#12391;&#12375;&#12383;&#12364;&#12289;&#29694;&#23455;&#30340;&#12392;&#12399;&#31243;&#36960;&#12356;&#27096;&#12395;&#24605;&#12360;&#12383;&#28858;&#12289;&#20309;&#12363;&#12364;&#12362;&#12363;&#12375;&#12356;&#12392;&#24863;&#12376;&#12414;&#12375;&#12383;&#12290; 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&#12463;&#12522;&#12483;&#12463;&#12473;&#12497;&#12512;&#12398;&#24746;&#24433;&#38911;&#12395;&#12388;&#12356;&#12390; &#12463;&#12522;&#12483;&#12463;&#12473;&#12497;&#12512;&#12398;&#26908;&#20986;&#12392;&#38450;&#27490; &#12487;&#12517;&#12540;&#12487;&#12522;&#12472;&#12455;&#12531;&#12473;&#12503;&#12525;&#12475;&#12473;&#12398;&#12418;&#12358;&#19968;&#12388;&#12398;&#37325;&#35201;&#12394;&#20596;&#38754;&#12399;&#12289;&#36969;&#20999;&#12394;&#36074;&#21839;&#12434;&#12377;&#12427;&#20107;&#12391;&#12377;&#12290;&#12497;&#12540;&#12488;&#12490;&#12540;&#12398;&#12488;&#12521;&#12501;&#12451;&#12483;&#12463;&#12477;&#12540;&#12473;&#12392;&#12289;&#12381;&#12398;&#12488;&#12521;&#12501;&#12451;&#12483;&#12463;&#12395;&#12393;&#12398;&#12424;&#12358;&#12395;&#12450;&#12463;&#12475;&#12473;&#12375;&#12390;&#12356;&#12427;&#12363;&#12434;&#30330;&#35211;&#12377;&#12427;&#20107;&#12364;&#37749;&#12395;&#12394;&#12427;&#12363;&#12418;&#12375;&#12428;&#12414;&#12379;&#12435;&#12290;&#12450;&#12489;&#12486;&#12463;&#12494;&#12525;&#12472;&#12540;&#12395;&#12362;&#12369;&#12427;&#12300;&#12471;&#12540;&#12463;&#12524;&#12483;&#12488;&#12539;&#12477;&#12540;&#12473;&#12301;&#12399;&#12289;&#24120;&#12395;&#25216;&#34899;&#30340;&#12394;&#35023;&#20184;&#12369;&#12364;&#12354;&#12427;&#28858;&#12289;&#19978;&#35352;&#12398;&#12424;&#12358;&#12394;&#20596;&#38754;&#12391;&#31192;&#23494;&#20027;&#32681;&#12434;&#36011;&#12367;&#20107;&#12399;&#12289;&#30097;&#24565;&#12434;&#25265;&#12363;&#12374;&#12427;&#12434;&#24471;&#12414;&#12379;&#12435;&#12290; &#27531;&#24565;&#12394;&#12364;&#12425;&#12289;&#12487;&#12517;&#12540;&#12487;&#12522;&#12472;&#12455;&#12531;&#12473;&#12384;&#12369;&#12391;&#12399;&#12289;&#12450;&#12489;&#12501;&#12521;&#12454;&#12489;&#12395;&#12424;&#12427;&#20104;&#31639;&#12398;&#20055;&#12387;&#21462;&#12426;&#12434;&#38450;&#12368;&#20107;&#12399;&#20986;&#26469;&#12414;&#12379;&#12435;&#12290;&#21069;&#36848;&#12375;&#12383;&#12424;&#12358;&#12395;&#12289;&#31169;&#36948;&#12398;&#20107;&#20363;&#12391;&#12399;&#12289;&#26989;&#30028;&#12398;&#26989;&#32318;&#35413;&#20385;&#12395;&#21547;&#12414;&#12428;&#12427;&#19981;&#27491;&#34892;&#28858;&#32773;&#12418;&#12356;&#12414;&#12375;&#12383;&#12290; &#27880;&#24847;&#65306; 1&nbsp;&nbsp;&nbsp;&#27431;&#31859;&#35576;&#22269;&#12391;&#12399;&#12381;&#12398;&#38989;&#12399;&#20302;&#12356;&#12418;&#12398;&#12398;&#12289;&#12381;&#12428;&#12434;&#25918;&#32622;&#12377;&#12427;&#12496;&#12452;&#12516;&#12540;&#12398;&#24608;&#24930;&#12392;&#28961;&#30693;&#12395;&#12424;&#12426;&#12289;&#20381;&#28982;&#12392;&#12375;&#12390;&#12450;&#12489;&#12501;&#12521;&#12454;&#12489;&#12399;&#23384;&#22312;&#12375;&#12390;&#12356;&#12414;&#12377;&#12290;&#12383;&#12384;&#12375;&#12289;&#27431;&#31859;&#20225;&#26989;&#12398;&#12509;&#12522;&#12471;&#12540;&#12399;&#36890;&#24120;&#12424;&#12426;&#21427;&#12375;&#12367;&#12289;&#12487;&#12517;&#12540;&#12487;&#12522;&#12472;&#12455;&#12531;&#12473;&#12434;&#30906;&#23455;&#12395;&#34892;&#12358;&#28858;&#12398;&#12503;&#12525;&#12475;&#12473;&#12418;&#21547;&#12414;&#12428;&#12390;&#12356;&#12414;&#12377;&#12290; Back &#10548;&#65039; 2 &#12463;&#12522;&#12483;&#12463;&#12473;&#12497;&#12512;&#12399;Android&#12392;iOS&#12398;&#12450;&#12503;&#12522;&#12395;&#21516;&#27096;&#12395;&#24433;&#38911;&#12377;&#12427;&#28858;&#12289;&#24847;&#22259;&#30340;&#12395;&#12487;&#12496;&#12452;&#12473;&#12398;&#31278;&#39006;&#12420;&#12473;&#12488;&#12450;&#12434;&#25351;&#23450;&#12375;&#12394;&#12356;&#12424;&#12358;&#12395;&#12375;&#12390;&#12356;&#12414;&#12377;&#12290; Back &#10548;&#65039; 3 &#23494;&#12363;&#12395;&#34892;&#12358;&#20107;&#12364;&#12289;&#12463;&#12522;&#12483;&#12463;&#12473;&#12497;&#12512;&#12395;&#20849;&#36890;&#12377;&#12427;&#29305;&#24500;&#12391;&#12399;&#12354;&#12426;&#12414;&#12379;&#12435;&#12290;&#12450;&#12489;&#12501;&#12521;&#12454;&#12489;&#12399;&#12452;&#12531;&#12473;&#12488;&#12540;&#12523;&#12373;&#12428;&#12427;&#30906;&#29575;&#12434;&#19978;&#12370;&#12427;&#24517;&#35201;&#12364;&#12354;&#12427;&#28858;&#12289;&#12424;&#12426;&#22810;&#12367;&#12398;&#12487;&#12496;&#12452;&#12473;&#12434;&#12479;&#12540;&#12466;&#12483;&#12488;&#12395;&#12375;&#12390;&#12289;&#12424;&#12426;&#22810;&#12367;&#12398;&#12450;&#12488;&#12522;&#12499;&#12517;&#12540;&#12471;&#12519;&#12531;&#12454;&#12451;&#12531;&#12489;&#12454;&#12434;&#38283;&#12363;&#12394;&#12369;&#12428;&#12400;&#12394;&#12426;&#12414;&#12379;&#12435;&#12290; Back &#10548;&#65039; 4 &#26368;&#22823;&#12398;MMP&#12398;1&#12388;&#12391;&#12354;&#12427;Adjust&#12399;&#12289;&#12452;&#12531;&#12503;&#12524;&#12483;&#12471;&#12519;&#12531;&#12434;&#36865;&#20449;&#12375;&#12394;&#12356;&#12477;&#12540;&#12473;&#12395;&#12450;&#12488;&#12522;&#12499;&#12517;&#12540;&#12488;&#12434;&#20184;&#12369;&#12394;&#12356;&#12392;&#12356;&#12358;&#12452;&#12491;&#12471;&#12450;&#12481;&#12502;&#12434;&#25512;&#12375;&#36914;&#12417;&#12424;&#12358;&#12392;&#12375;&#12414;&#12375;&#12383;&#12290;&#27531;&#24565;&#12394;&#20107;&#12395;&#12289;&#24444;&#12425;&#12399;&#24460;&#12395;&#12381;&#12428;&#12434;&#23455;&#26045;&#12375;&#12394;&#12356;&#20107;&#12434;&#27770;&#23450;&#12375;&#12414;&#12375;&#12383;&#12290; Back &#10548;&#65039;<\/p>\n","protected":false},"author":4,"featured_media":2704,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[61],"tags":[],"acf":[],"yoast_head":"<!-- This site is optimized 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