{"id":3333,"date":"2023-12-05T08:04:03","date_gmt":"2023-12-05T08:04:03","guid":{"rendered":"https:\/\/persona.ly\/blog\/?p=3333"},"modified":"2023-12-05T08:51:03","modified_gmt":"2023-12-05T08:51:03","slug":"%ed%95%9c%ea%b5%ad-%ea%b2%8c%ec%9e%84%ec%8b%9c%ec%9e%a5-%ec%82%b0%ec%97%85%ec%9d%84-%ed%98%95%ec%84%b1%ed%95%98%eb%8a%94-8%ea%b0%80%ec%a7%80-%eb%aa%a8%eb%b0%94%ec%9d%bc-%eb%a7%88%ec%bc%80%ed%8c%85","status":"publish","type":"post","link":"https:\/\/persona.ly\/blog\/ko\/2023\/12\/%ed%95%9c%ea%b5%ad-%ea%b2%8c%ec%9e%84%ec%8b%9c%ec%9e%a5-%ec%82%b0%ec%97%85%ec%9d%84-%ed%98%95%ec%84%b1%ed%95%98%eb%8a%94-8%ea%b0%80%ec%a7%80-%eb%aa%a8%eb%b0%94%ec%9d%bc-%eb%a7%88%ec%bc%80%ed%8c%85\/","title":{"rendered":"\ud55c\uad6d \uac8c\uc784\uc2dc\uc7a5 \uc0b0\uc5c5\uc744 \ud615\uc131\ud558\ub294 8\uac00\uc9c0 \ubaa8\ubc14\uc77c \ub9c8\ucf00\ud305 \ud2b8\ub80c\ub4dc"},"content":{"rendered":"\n

\uc218\ub144 \ub3d9\uc548 \ud55c\uad6d\uc740 \ubaa8\ubc14\uc77c \uac8c\uc784 \uc0b0\uc5c5\uc5d0 \ud601\uc2e0\uacfc \uc601\ud5a5\ub825\uc774 \uc788\ub294 \uad6d\uac00\ub85c \uc798 \uc54c\ub824\uc838 \uc788\uace0 \ubaa8\ubc14\uc77c \uac8c\uc784 \uc0b0\uc5c5\uc758 \uc120\ub450\uc5d0 \uc11c\uc788\uc2b5\ub2c8\ub2e4. \ub192\uc740 \uc2dc\uc7a5 \uc218\uc6a9\ub825(\ud55c\uad6d \uc778\uad6c\uc758 70% \uc774\uc0c1\uc774 \uac8c\uc774\uba38), \uae30\uc220\uc5d0 \ub300\ud55c \ube60\ub978 \uc801\uc751\ub825 \ubc0f \uc628\ub77c\uc778 \uc81c\ud488\uc5d0 \ub300\ud55c \uc778\uad6c\uc758 \ub192\uc740 \uc9c0\ubd88\ub825\uc73c\ub85c \ud55c\uad6d \uc2dc\uc7a5\uc740 \uc678\uad6d \uac1c\ubc1c\uc790\ub4e4\uc5d0\uac8c \ub9e4\ub825\uc801\uc778 \uc2dc\uc7a5\uc785\ub2c8\ub2e4. \ud558\uc9c0\ub9cc \uacbd\uc7c1\uc774 \uce58\uc5f4\ud55c \ud55c\uad6d \uc2dc\uc7a5\uc5d0\uc11c \uc131\uacf5\ud558\ub294 \uae30\uc5c5\uc740 \uadf9\uc18c\uc218\uc5d0 \ubd88\uacfc\ud569\ub2c8\ub2e4.<\/p>\n\n\n\n

\uc774\ubc88 \ud3ec\uc2a4\ud305\uc5d0\uc11c\ub294 \ub300\ud55c\ubbfc\uad6d \ubaa8\ubc14\uc77c \uac8c\uc784 \uc2dc\uc7a5\uc5d0 \ub300\ud574 \uc54c\uc544\ubcf4\uaca0\uc2b5\ub2c8\ub2e4. \ud55c\uad6d \uac8c\uc784 \ud37c\ube14\ub9ac\uc154\uc758 \ubaa8\ubc94 \uc0ac\ub840\uc640 \ubcf5\uc7a1\ud55c \ud1b5\uacc4\ub97c \ubd84\uc11d\ud558\uc5ec \uadc0\uc911\ud558\uace0 \ub2e4\uc591\ud55c \ud1b5\ucc30\ub825\uc744 \uc81c\uacf5\ud569\ub2c8\ub2e4.<\/p>\n\n\n\n

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\ud55c\uad6d\uc758 \ubaa8\ubc14\uc77c \uac8c\uc784 \uc0b0\uc5c5 \ud658\uacbd<\/h2>\n\n\n\n

Google x Ipsos <\/a> \u201c2022\ub144 \uae00\ub85c\ubc8c \ubaa8\ubc14\uc77c \uac8c\uc774\uba38\uc758 \ubcc0\ud654\u201d \ub9ac\ud3ec\ud2b8\uc5d0 \ub530\ub974\uba74 \uc804 \uc138\uacc4\uc801\uc778 \ud32c\ub370\ubbf9(COVID19)\uc73c\ub85c \uc778\ud574 \uc0ac\ub78c\ub4e4\uc774 \uc9d1\uc5d0\uc11c \ub354 \ub9ce\uc740 \uc2dc\uac04\uc744 \ubcf4\ub0b4\uba74\uc11c \ud32c\ub370\ubbf9 \uae30\uac04 \ub3d9\uc548 \ubaa8\ubc14\uc77c \uae30\uae30\ub97c \uc0ac\uc6a9\ud558\ub294 \uc2dc\uac04\uc774 \uae09\uc99d\ud588\uc2b5\ub2c8\ub2e4. \uc774\ub7ec\ud55c \uc804\ub840 \uc5c6\ub294 \uc131\uc7a5\uc138\ub294 \ud32c\ub370\ubbf9 \uc774\uc804\uacfc \ube44\uad50\ud574 \ubcfc \ub54c \ud070 \ud3ed\uc758 \uc0c1\uc2b9\uc138\ub97c \uc720\uc9c0\ud558\uace0 \uc788\uc9c0\ub9cc, \ucd5c\uadfc \ub2e4\uc18c \uc548\uc815\uc138\ub97c \ubcf4\uc774\uace0 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n\n\n\n

\ubaa8\ubc14\uc77c\uc5d0\uc11c \uac00\uc7a5 \ub9ce\uc740 \uc218\uc775\uc744 \uc62c\ub9ac\ub294 \uad6d\uac00 \uc911 \ud558\ub098\uc778 \ud55c\uad6d\uc740 \uc804 \uc138\uacc4 \ubaa8\ubc14\uc77c \uac8c\uc784 \uc0b0\uc5c5 \uc218\uc775 \uae30\uc900 4\uc704<\/a>\ub97c \ucc28\uc9c0 \ud558\uace0 \uc788\uc2b5\ub2c8\ub2e4. \ud55c\uad6d\uc758 \uac8c\uc774\uba38\ub4e4\uc758 \ud2b9\uc9d5\uc740 \uc794\uc874\uc728\uc774 \ub192\uace0, \ud2b9\uc815 \uc7a5\ub974\uc5d0 \ub354 \uc9d1\uc911\ud558\uace0, \ubaa8\ubc14\uc77c \uac8c\uc784\uc5d0 \ube44\uc6a9\uc744 \uc9c0\ubd88\ud560 \uc758\ud5a5\uc774 \ub192\ub2e4\ub294 \uac83\uc785\ub2c8\ub2e4. <\/p>\n\n\n\n

\ub610 \ub2e4\ub978 \uc7a5\ub974\uc801\uc778 \ud2b9\uc9d5\uc740 \ub2e4\ub978 \uad6d\uac00\uc758 \uacbd\uc6b0 \uc0c1\uc704 3\uac1c \uac8c\uc784\uc774 \uce90\uc8fc\uc5bc\uacfc \ud37c\uc990\uc778 \ubc18\uba74 \ud55c\uad6d\uc740 \uc804\ub7b5, RPG\ub85c \ub354 \ub192\uc740 \ubab0\uc785\ub3c4\uc640 \uac8c\uc784\uc131\uc744 \uc694\uad6c\ud558\ub294 \uc815\uad50\ud55c \uc7a5\ub974\uc5d0 \uc218\uc694\uac00 \ub192\uc2b5\ub2c8\ub2e4. <\/p>\n\n\n\n

\ub610\ub2e4\ub978 \ud2b9\uc9d5\uc740 \ubaa8\ubc14\uc77c \ub514\ubc14\uc774\uc2a4\uc758 \ube44\uc728\uc785\ub2c8\ub2e4. \uc0bc\uc131\uc740 \ud55c\uad6d\uc758 \ube0c\ub79c\ub4dc\ub85c \uc0bc\uc131\uc740 63% \uc2dc\uc7a5 \uce68\ud22c\uc728<\/a>, \uc560\ud50c\uc740 31%\ub85c 2\uc704\ub97c \ucc28\uc9c0\ud558\uace0 \uc788\uc2b5\ub2c8\ub2e4. \uc774\ub7ec\ud55c \uc2dc\uc7a5\uc810\uc720\uc728\ub85c \uc778\ud574 \uc804 \uc138\uacc4\uc801\uc73c\ub85c \ubaa8\ub4e0 OS \ucd9c\uc2dc\ub97c \uad8c\uc7a5\ud558\uace0 \uc788\uc9c0\ub9cc \ud55c\uad6d \uac8c\uc784 \ud37c\ube14\ub9ac\uc154\ub4e4\uc740 \uc548\ub4dc\ub85c\uc774\ub4dc \uac1c\ubc1c\uc5d0 \uc9d1\uc911\ud558\uba70 \uc548\ub4dc\ub85c\uc774\ub4dc\uc640 iOS \ubaa8\ub450\uc5d0\uc11c \ucd9c\uc2dc\ud558\ub294 \ud37c\ube14\ub9ac\uc154\ub294 \ud37c\ube14\ub9ac\uc154\ub294 40%<\/a>\uc5d0 \ubd88\uacfc\ud569\ub2c8\ub2e4 <\/p>\n\n\n\n

\ud55c\uad6d \uac8c\uc784 \ud658\uacbd\uc744 \ud615\uc131\ud558\ub294 \ub610 \ub2e4\ub978 \uc694\uc778\uc740 Web3 NFT \uac8c\uc784\uc758 \ubd80\uc0c1\uc785\ub2c8\ub2e4. \ud55c\uad6d \uc815\ubd80\uc758 NFT \uac8c\uc784\uc758 \ud37c\ube14\ub9ac\uc2f1\uc5d0 \ub300\ud55c \uc7ac\uc81c\uac00 \uc5ec\uc804\ud788 \uc874\uc7ac\ud558\uc9c0\ub9cc, \uc8fc\uc694 \ud37c\ube14\ub9ac\uc154\ub97c \ud3ec\ud568\ud55c \ub9ce\uc740 \ud37c\ube14\ub9ac\uc154\ub4e4\uc774 \ud574\uc678\uc5d0\uc11c P2E(Play To Earn) \uac8c\uc784\uc744 \uac1c\ubc1c \ubc0f \ubc30\ud3ec\ud558\uace0 \uc788\uc73c\uba70, \ud5a5\ud6c4 \uae08\uc9c0\uac00 \ud574\uc81c\ub420 \uac83\uc73c\ub85c \uc608\uc0c1\ud558\uace0 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n\n\n\n

\ud55c\uad6d \uac8c\uc784 \ud37c\ube14\ub9ac\uc154\ub85c\ubd80\ud130 \ubc30\uc6b8 \uc218 \uc788\ub294 3\uac00\uc9c0 \uad50\ud6c8<\/h2>\n\n\n\n

\ud06c\ub85c\uc2a4 \ud50c\ub7ab\ud3fc \uac1c\ubc1c<\/h3>\n\n\n\n

\ub300\ubd80\ubd84\uc758 \ud55c\uad6d \uac8c\uc774\uba38(64%)<\/a> \ub514\ubc14\uc774\uc2a4 \uc804\ud658 \uc2dc \uc6d0\ud65c\ud55c \uacbd\ud5d8\uc744 \uae30\ub300\ud558\uba70 \ud55c\uad6d \uac8c\uc784 \uac1c\ubc1c\uc790\ub294 \uc774\ub7ec\ud55c \uae30\ub300\uc5d0 \ub530\ub77c \ubaa8\ubc14\uc77c(\ud55c\uad6d\uc758 \uc8fc\uc694 \uac8c\uc784 \ud50c\ub7ab\ud3fc)\uacfc PC \ubaa8\ub450\ub97c \uc704\ud55c \ud06c\ub85c\uc2a4 \ud50c\ub7ab\ud3fc \uac8c\uc784\uc744 \uac1c\ubc1c\ud569\ub2c8\ub2e4.<\/p>\n\n\n\n

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\uace0\ud488\uc9c8 \uac8c\uc784<\/h3>\n\n\n\n

\ud55c\uad6d \ud37c\ube14\ub9ac\uc154\uc758 \uac8c\uc784\uc758 \uac1c\uc218\ub294 2%<\/a> \uc218\uc900\uc5d0 \ubd88\uacfc\ud558\uc9c0\ub9cc  Google Playstore \uac8c\uc784 \uc911 \uac8c\uc784\ub2f9 \ud3c9\uade0 \ub2e4\uc6b4\ub85c\ub4dc \uc218\ub294 \ube44\uc2b7\ud55c \ud3c9\uc810\uc758 \ud37c\ube14\ub9ac\uc154\uc758 \ub2e4\uc6b4\ub85c\ub4dc \uc218\ubcf4\ub2e4 \ud55c\uad6d \uac8c\uc784 \ud37c\ube14\ub9ac\uc154\uc758 \ub300\uc6b4\ub85c\ub4dc \uc218\uac00 25% \ub354 \ub192\uc2b5\ub2c8\ub2e4.<\/p>\n<\/div>\n\n\n\n

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\"\"<\/a><\/figure>\n<\/div>\n<\/div>\n\n\n\n

\ud558\uc774\ube0c\ub9ac\ub4dc \uc778\uc571 \uc218\uc775\ud654<\/h3>\n\n\n\n

\ud55c\uad6d\uc758 \uac8c\uc784 \ud37c\ube14\ub9ac\uc154\ub4e4\uc740 \ud558\uc774\ube0c\ub9ac\ub4dc \uc778\uc571 \uc218\uc775\ud654\ub97c \ub9ce\uc774 \uc0ac\uc6a9\ud569\ub2c8\ub2e4. \uc218\uc775\uc6d0(\uc778\uc571 \uad11\uace0(IAA) \ubc0f \uc778\uc571 \uad6c\ub9e4(IAP)\uc744 \ubaa8\ub450 \ud65c\uc6a9\ud568\uc73c\ub85c\uc368 \uace0\uac1d\uc774 \uc5b4\ub5a4 \ud615\ud0dc\uc758 \uc9c4\ud589\uc744 \uc6d0\ud558\ub294 \uc9c0(\uad11\uace0 \uc2dc\uccad \ub610\ub294 \uc778\uc571 \uad6c\ub9e4)\ub97c \uacb0\uc815\ud560 \uc218 \uc788\ub294 \uae30\ud68c\ub97c \uc81c\uacf5\ud569\ub2c8\ub2e4. \uc774\ub7f0 \uc218\uc775\ud654\ub97c \ud1b5\ud574 \uac8c\uc774\uba38\uc5d0\uac8c \ud61c\ud0dd\uc744 \uc81c\uacf5\ud568\uc73c\ub85c\uc368 \uc0ac\uc6a9\uc790 \uacbd\ud5d8\uc744 \uac1c\uc120\ud558\uace0 \uc218\uc775\uc744 \uadf9\ub300\ud654 \ud569\ub2c8\ub2e4. <\/p>\n\n\n\n

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\ud55c\uad6d\uc758 \ubaa8\ubc14\uc77c \ub9c8\ucf00\ud305 \ub3d9\ud5a5<\/h2>\n\n\n\n

\ubaa8\ubc14\uc77c UA\uc5d0 \ub300\ud55c \uc804\uccb4\uc801\uc778 \uc811\uadfc \ubc29\uc2dd<\/h3>\n\n\n\n

\ucd5c\uadfc \uba87 \ub144\uac04 \uc571 \ub9c8\ucf00\ud305\uc740 ASO(\uc571\uc2a4\ud1a0\uc5b4 \ucd5c\uc801\ud654), UA(UA) \ubc0f \ub9ac\uc778\uac8c\uc774\uc9c0 \ubd80\uc11c\uac00 \uc190\uc744 \uc7a1\uace0 \uc77c\ud558\ub294 “\ud640\ub9ac\uc2a4\ud2f1” \uc811\uadfc \ubc29\uc2dd\uc73c\ub85c \ud06c\uac8c \ubcc0\ud654\ud558\uace0 \uc788\uc2b5\ub2c8\ub2e4. \uc774 \ud2b8\ub80c\ub4dc\ub97c \ucc44\ud0dd\ud558\ub294 \ud68c\uc0ac\ub294 \ub9c8\ucf00\ud305 \uc804\ub7b5\uc774 (\uac1c\ubcc4\ub41c \ubd80\ubd84\uc774 \uc544\ub2cc) \uc804\uccb4\uc801\uc73c\ub85c \uc778\uc2dd\ub418\uae30 \ub54c\ubb38\uc5d0 \ud070 \uc774\uc810\uc744 \uc5bb\uc2b5\ub2c8\ub2e4. \uc774\ub97c \ud1b5\ud574 \uac01 \ubd80\uc11c\uc758 \uc601\ud5a5\uc744 \uce21\uc815\ud558\uace0, \ud55c \ubd80\uc11c\uc758 \ud65c\ub3d9\uc774 \ub2e4\ub978 \ubd80\uc11c\uc5d0 \ubbf8\uce58\ub294 \uc601\ud5a5\uc744 \ud655\uc778\ud558\uace0, \ubd88\uc77c\uce58 \ud45c\uc2dc<\/a>(\uad11\uace0 \uc0ac\uae30\ub85c \uc778\ud55c)\ub97c \ubaa8\ub2c8\ud130\ub9c1\ud558\uace0 \ud50c\ub798\uadf8\ub97c \uc9c0\uc815\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n\n\n\n

\uc624\ud504\ub77c\uc778 \uc774\ubca4\ud2b8<\/h3>\n\n\n\n

\uc624\ud504\ub77c\uc778 \uc774\ubca4\ud2b8\ub294 \ubaa8\ubc14\uc77c \ub9c8\ucf00\ud305\uc5d0\uc11c \uc99d\uac00\ud558\ub294 \uc5ed\ud560\uc744 \ud569\ub2c8\ub2e4. \uc774\uac83\uc740 \ud2b9\ud788 \uac8c\uc774\uba38\ub4e4\uc758 \ucc38\uc5ec\uac00 \ub192\uc740 \ud55c\uad6d\uacfc \uad00\ub828\uc774 \uc788\uc2b5\ub2c8\ub2e4 – \uc624\ud504\ub77c\uc778 \uc774\ubca4\ud2b8\ub294 \uc804\ubc18\uc801\uc778 \uc571 \ucc38\uc5ec\ub97c \uc99d\uac00\uc2dc\ud0a4\uace0, \uc0c8\ub85c\uc6b4 \uccad\uc911\uc758 \uad00\uc2ec\uc744 \ub04c\uace0, \uc778\uc571 \ub9e4\ucd9c \uc99d\ub300<\/a>\uc99d\uac00\uc2dc\ud0b5\ub2c8\ub2e4.<\/p>\n\n\n\n

\ub9ac\ud0c0\uac9f\ud305\uc740 \uc0c8\ub85c\uc6b4 \ud2b8\ub79c\ub4dc\uc77c\uae4c? <\/h3>\n\n\n\n

\uc0c8 \uc0ac\uc6a9\uc790\ub97c \ud655\ubcf4\ud558\ub294 \uac83\ubcf4\ub2e4 \uc804\ud658\ub41c \uc0ac\uc6a9\uc790\ub97c \ub2e4\uc2dc \uc720\uc785\uc2dc\ud0a4\ub294 \uac83\uc774 \ud6e8\uc52c \uc800\ub834\ud558\ub2e4\ub294 \uac83\uc740 \ubaa8\ub450\uac00 \uc544\ub294 \uc0ac\uc2e4\uc785\ub2c8\ub2e4.  \ucd5c\uadfc\uc758 \uacbd\uae30 \uce68\uccb4\ub85c \uc778\ud574 \ucd9c\ud310\uc0ac\ub4e4\uc740 \uc218\uc775\uc744 \ub298\ub9ac\uae30 \uc704\ud55c \ubcf4\ub2e4 \ube44\uc6a9 \ud6a8\uc728\uc801\uc778 \ubc29\ubc95\uc73c\ub85c \ub9ac\ud0c0\uac9f\ud305\uc5d0 \ub354 \ub9ce\uc740 \uc608\uc0b0\uc744 \ud560\ub2f9\ud569\ub2c8\ub2e4. \ud55c\uad6d \ud37c\ube14\ub9ac\uc154\ub4e4\uc740 \ub9ac\ub9c8\ucf00\ud305\uc744 \ucd5c\ub300\ud55c \ud65c\uc6a9\ud558\uc5ec \uacfc\uae08 \uc720\uc800(\uc571 \ub0b4\uc5d0\uc11c \ub354 \ub9ce\uc740 \uac00\uce58\ub97c \uc0dd\uc0b0\ud560 \uc218 \uc788\ub294 \uc720\uc800)\uc640 \ube44 \uacfc\uae08 \uc720\uc800(\uadf8\ub4e4\uc744 \uacfc\uae08 \uc720\uc800\ub85c \uc804\ud658<\/a>\ud560 \uc218 \uc788\ub294 \uc62c\ubc14\ub978 \ud0c0\uac9f\ud305)\ub97c \ub2e4\uc2dc \uc720\uc785 \uc2dc\ud0ac \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n\n\n\n

\ucc3d\uc758\uc801\uc778 \ud06c\ub9ac\uc5d0\uc774\ud2f0\ube0c \uc2e4\ud5d9\uacfc \ud2b8\ub80c\ub4dc<\/h3>\n\n\n\n

\ub9e4\uc77c\ub9e4\uc77c \uc0c8\ub85c\uc6b4 \ud2b8\ub80c\ub4dc\uac00 \ub4f1\uc7a5\ud558\ub294 \uae09\ubcc0\ud558\ub294 \ud604\uc2e4 \uc18d\uc5d0\uc11c \ud55c\uad6d\ud37c\ube14\ub9ac\uc154\ub4e4\uc740 \ud604\uc9c0 \ud2b8\ub80c\ub4dc\ub97c \ub530\ub77c\uac00\ub294 \uacbd\ud5a5\uc774 \uc788\uc2b5\ub2c8\ub2e4. \uc774\ub85c \uc778\ud574 \uac8c\uc784 \ud37c\ube14\ub9ac\uc154\ub294 UA \uac8c\uc784\uc5d0\uc11c \uc131\uacf5\ud558\uae30 \uc704\ud574 \ud604\uc9c0 \ud2b8\ub79c\ub4dc\ub97c \uace0\ub824\ud55c \uc18c\uc7ac\uc640 UA\ub97c \uc9d1\ud589\ud574\uc57c \ud569\ub2c8\ub2e4. <\/p>\n\n\n\n

\ud55c\uad6d \ube0c\ub79c\ub4dc\uc758 \ud574\uc678 \uc9c4\ucd9c<\/h3>\n\n\n\n

\uc804 \uc138\uacc4 \uc2dc\uc7a5\uc5d0\uc11c \ud55c\uad6d \ud37c\ube14\ub9ac\uc154\uc758 \uc81c\ud488 \ucd9c\uc2dc \uc694\uad6c\uac00 \uc99d\uac00 \ud558\uace0 \uc788\uc2b5\ub2c8\ub2e4. \uc774\ub294 \uc2dc\uc7a5\uc774 \ud55c\uad6d \ud37c\ube14\ub9ac\uc154\uc758 \uc131\uc7a5\uc744 \uc81c\ud55c\ud558\uace0 \uc788\ub2e4\ub294 \uc99d\uac70\uc774\uae30\ub3c4 \ud558\uba70 \ub2e4\ub978 \ud55c\ud3b8\uc73c\ub85c\ub294 \uc804 \uc138\uacc4\uc801\uc73c\ub85c \ud55c\uad6d \uac8c\uc784\uc5d0 \ub300\ud55c \uae0d\uc815\uc801\uc778 \uc778\uc2dd\uc774 \uc788\ub2e4\ub294 \uac83\uc744 \uc54c \uc218 \uc788\uc2b5\ub2c8\ub2e4. <\/p>\n\n\n\n

UA \uc608\uc0b0 \ubc30\ubd84\uc758 \ubcc0\ud654<\/h3>\n\n\n\n

\uc138\uacc4 \uc5b4\ub514\uc5d0\uc11c\ub098 \uadf8\ub807\ub4ef\uc774 \uac8c\uc784 \uc0b0\uc5c5\uc758 \uc0ac\uc6a9\uc790 \ud68d\ub4dd \uc608\uc0b0\uc758 \ub300\ubd80\ubd84\uc740 “\uc790\uac00\uae30\uc5ec\ub124\ud2b8 \uc6cc\ud06c”(\uba54\ud0c0, \uad6c\uae00 \ub4f1)\uc5d0 \ud560\ub2f9\ub418\uc5b4 \uc788\uc73c\uba70, \uc77c\ubd80 \uc608\uc0b0\uc740 \ud504\ub85c\uadf8\ub7a8 DSP \ubc0f \uad11\uace0 \ub124\ud2b8\uc6cc\ud06c\uc5d0 \ud560\ub2f9\ub418\uc5b4 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n\n\n\n

\uc790\uac00\uae30\uc5ec\ub124\ud2b8\uc6cc\ud06c(SANs)\ub294 \uc5ec\uc804\ud788 \uac00\uc7a5 \uc2e0\ub8b0\ud560 \uc218 \uc788\ub294 \ud2b8\ub798\ud53d \uc18c\uc2a4 \uc911 \ud558\ub098\uc774\uc9c0\ub9cc \uc804 \uc138\uacc4 \uc0ac\uc6a9\uc790\ub294 \ubaa8\ubc14\uc77c \uc2dc\uac04\uc758 34<\/a>%\ub9cc \uc774 \ubbf8\ub514\uc5b4\ub97c \uc0ac\uc6a9\ud558\uace0 \ub098\uba38\uc9c0 \uc2dc\uac04\uc740 \ub2e4\ub978 \ubbf8\ub514\uc5b4\ub85c \uc0ac\uc6a9\ud569\ub2c8\ub2e4. <\/p>\n\n\n\n

\uc9c0\ub09c 2-3\ub144 \ub3d9\uc548 \uc6b0\ub9ac\ub294 \ub354 \ub9ce\uc740 \uc608\uc0b0\uc744 \ud504\ub85c\uadf8\ub7a8 \ucc44\ub110\ub85c \uc62e\uae30\ub77c\ub294 \uad11\uace0\uc8fc\ub4e4\uc758 \uc694\uad6c\uac00 \uc99d\uac00\ud588\uace0 \ud504\ub85c\uadf8\ub798\ubc0d \ubc29\uc2dd\uc758 \ucc44\ub110\ub85c \uc804\ud658\ud558\uc5ec \ube45\ud14c\ud06c \uc911\uc2ec\uc758 \uc810\uc720\uc728\uc740 \uc904\uc5b4\ub4e4\uc5c8\uc2b5\ub2c8\ub2e4.<\/p>\n\n\n\n

\ud504\ub85c\uadf8\ub798\ub9e4\ud2f1 \ubbf8\ub514\uc5b4 \ubc14\uc789\uc758 \ud2b8\ub79c\ub4dc\ub294 \uc804 \uc138\uacc4\uc801\uc774\uba70, \uad11\uace0\uc8fc\ub4e4\uc740 \ub2e4\uc591\ud654\uc640 \ub2e8\uc77c \ud2b8\ub798\ud53d \uc18c\uc2a4\uc5d0 \ub300\ud55c \uc758\uc874\ub3c4\ub97c \uc904\uc774\uae30 \uc704\ud574 \uc790\uac00\uae30\uc5ec\ub124\ud2b8\uc6cc\ud06c(SANs)\ubc16\uc5d0\uc11c \uc0c8\ub85c\uc6b4 UA \uc18c\uc2a4\ub97c \uacc4\uc18d \ud0d0\uc0c9\ud560 \uac83\uc744 \uad8c\uace0\ud569\ub2c8\ub2e4.<\/p>\n\n\n\n

\uce21\uc815 \ubc0f \uce21\uc815 \uae30\uc900<\/h3>\n\n\n\n
\n
\n

\uba87 \ub144 \uc804\ub9cc \ud574\ub3c4 \uad11\uace0\uc8fc\ub4e4\uc740 \uc8fc\ub85c \ucea0\ud398\uc778\uc758 \uc131\uacf5\uc744 \ub098\ud0c0\ub0b4\ub294 \uc9c0\ud45c\ub85c CPI(\uc124\uce58\ub2f9 \ube44\uc6a9) \uc9c0\ud45c\ub97c \uc0b4\ud3b4\ubcf4\uc558\uc2b5\ub2c8\ub2e4. \uc0b0\uc5c5\uc774 \uc131\uc219\ud560\uc218\ub85d D7 ROAS\uc640 \uac19\uc740 \uc2ec\uce35 \ucc44\ub110 KPI \uc9c0\ud45c\ub85c \uc804\ud658\ud574\uc57c \ud55c\ub2e4\ub294 \uac83\uc774 \ub354\uc6b1 \ubd84\uba85\ud574\uc84c\uace0, \uc774\uc81c KPI\ub294 \ub354 \uc2e0\uc911\ud55c \ubc29\uc2dd\uc73c\ub85c \uc124\uc815\ub418\uc5c8\uc2b5\ub2c8\ub2e4. \uc774\ub7ec\ud55c \uc804\ud658\uc744 \ud1b5\ud574 \uc2e4\uc81c \uc601\ud5a5, \ucea0\ud398\uc778 \uc131\uacf5 \ubc0f \uc804\ubc18\uc801\uc778 \ube44\uc988\ub2c8\uc2a4 \uc218\uc775\uc131\uc744 \uce21\uc815\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n<\/div>\n\n\n\n

\n
<\/div>\n\n\n\n
\"\"<\/a><\/figure>\n\n\n\n

\ud074\ub9ad \uc2a4\ud338\uc758 \uc545\uc21c\ud658<\/a><\/em><\/strong><\/p>\n<\/div>\n<\/div>\n\n\n\n

CPA \uae30\ubc18 \ud2b8\ub798\ud53d \uad6c\ub9e4 \ubaa8\ub378\uc740 \ud2b8\ub798\ud53d \uc870\uc791\uc758 \uc5ec\uc9c0\uac00 \ucda9\ubd84\ud558\uace0 \uae30\ubcf8\uc801\uc73c\ub85c \uc0ac\uae30 \ubc29\uc9c0 \uae30\ub2a5\uc774 \uc5c6\uae30 \ub54c\ubb38\uc5d0 \ud2b8\ub798\ud53d \ud488\uc9c8\uc744 \ubcf4\uc7a5\ud558\ub294 \uac83\uc774 \uc911\uc694\ud569\ub2c8\ub2e4. \uc804\uccb4\uc801\uc778 \uc811\uadfc \ubc29\uc2dd\uc740 \ubaa8\ub4e0 \ud2b8\ub798\ud53d \ucc44\ub110\uc744 \ud568\uaed8 \ubcf4\uae30 \ub54c\ubb38\uc5d0 \uc774 \ubb38\uc81c\ub97c \ud574\uacb0\ud560 \uc218 \uc788\uc73c\uba70 \uc720\uae30\uc801\uc778 \ucc44\ub110\uc758 \uac10\uc18c\ub294 \uc804\ubb38 \ubaa8\ubc14\uc77c \ub9c8\ucf00\ud130\uc5d0\uac8c \uacbd\uac01\uc2ec\uc744 \ubd88\ub7ec\uc77c\uc73c\ud0ac \uc218 \uc788\uc744 \uac83\uc785\ub2c8\ub2e4.<\/p>\n\n\n\n

\uac1c\uc778 \uc815\ubcf4 \ubcf4\ud638\uac00 \uc911\uc2ec\uc774 \ub418\ub294 \uc0c8\ub85c\uc6b4 \uc138\uc0c1<\/h3>\n\n\n\n
\n
\n

\uc560\ub4dc\ud14c\ud06c \uc5c5\uacc4\uc5d0\uc11c \ucc44\ud0dd\ud55c \uc0c8\ub85c\uc6b4 \uac1c\uc778 \uc815\ubcf4 \ubcf4\ud638 \uc911\uc2ec \uc811\uadfc \ubc29\uc2dd\uc774 \uc0ac\uc6a9\uc790\uc5d0\uac8c \ub9e4\uc6b0 \uc720\uc775\ud558\uace0 \uc5c5\uacc4\uc758 \uc0c8\ub85c\uc6b4 \ud45c\uc900\uc744 \uc124\uc815\ud55c\ub2e4\ub294 \uac83\uc740 \uc758\uc2ec\uc758 \uc5ec\uc9c0\uac00 \uc5c6\uc2b5\ub2c8\ub2e4. \ub9c8\ucf00\ud305 \ub2f4\ub2f9\uc790\uac00 \uc0ac\uc6a9\uc790\ub97c \ud0c0\uac9f\ud305\ud558\uae30\uac00 \ub354 \uc5b4\ub824\uc6cc\uc9c0\uc9c0\ub9cc \uc2e4\uc81c\ub85c\ub294 \uc0c8\ub85c\uc6b4 \uae30\ud68c\uac00 \uc5f4\ub9b4 \uc218\ub3c4 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n<\/div>\n\n\n\n

\n
<\/div>\n\n\n\n
\"\"<\/a><\/figure>\n<\/div>\n<\/div>\n\n\n\n

\uc2dc\uc7a5 \uac00\uaca9\uc740 \uc2e0\ud638 \uc190\uc2e4\uc5d0 \ube44\ub840\ud558\uc5ec \ud558\ub77d\ud569\ub2c8\ub2e4.\uc989, \uc0ac\uc6a9 \uac00\ub2a5\ud55c \ub370\uc774\ud130\uac00 \uc801\uc744\uc218\ub85d \ube44\uc6a9\uc774 \ub0ae\uc544\uc9c4\ub2e4\ub294 \uc758\ubbf8\uc785\ub2c8\ub2e4.<\/p>\n\n\n\n

\uac1c\uc778 \uc815\ubcf4 \ubcf4\ud638 \uc0cc\ub4dc\ubc15\uc2a4\uac00 \ucd9c\uc2dc\ub420 \uc608\uc815\uc778 iOS\uc758 \uc2e0\ud638 \uc190\uc2e4\uacfc Android\uc758 \ud5a5\ud6c4 \ubcc0\uacbd \uc0ac\ud56d\uc73c\ub85c \uc778\ud574 \uad11\uace0\uc8fc\ub294 \uc2e0\ud638 \uc190\uc2e4 \uc601\uc5ed\uc5d0\uc11c\ub3c4 \ub354\uc6b1 \uc815\ud655\ud55c \ud0c0\uac9f\ud305\uc774 \uac00\ub2a5\ud55c \uba38\uc2e0\ub7ec\ub2dd \uc608\uce21 \uae30\ub2a5\uc744 \uac16\ucd98 UA \uc81c\uacf5\uc5c5\uccb4\uc758 \uc774\uc810\uc744 \ub204\ub9b4 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n","protected":false},"excerpt":{"rendered":"

수년 동안 한국은 모바일 게임 산업에 혁신과 영향력이 있는 국가로 잘 알려져 있고 모바일 게임 산업의 선두에 서있습니다. 높은 시장 수용력(한국 인구의 70% 이상이 게이머), 기술에 대한 빠른 적응력 및 온라인 제품에 대한 인구의 높은 지불력으로 한국 시장은 외국 개발자들에게 매력적인 시장입니다. 하지만 경쟁이 치열한 한국 시장에서 성공하는 기업은 극소수에 불과합니다. 이번 포스팅에서는 대한민국 모바일 … <\/p>\n

Continue reading “\ud55c\uad6d \uac8c\uc784\uc2dc\uc7a5 \uc0b0\uc5c5\uc744 \ud615\uc131\ud558\ub294 8\uac00\uc9c0 \ubaa8\ubc14\uc77c \ub9c8\ucf00\ud305 \ud2b8\ub80c\ub4dc”<\/span><\/a><\/p>\n","protected":false},"author":19,"featured_media":3335,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[205],"tags":[2439,209,2441],"acf":[],"yoast_head":"\n\ud55c\uad6d \uac8c\uc784\uc2dc\uc7a5 \uc0b0\uc5c5\uc744 \ud615\uc131\ud558\ub294 8\uac00\uc9c0 \ubaa8\ubc14\uc77c \ub9c8\ucf00\ud305 \ud2b8\ub80c\ub4dc | Persona.ly - The Weekly Retention<\/title>\n<meta name=\"description\" content=\"\uc218\ub144 \ub3d9\uc548 \ud55c\uad6d\uc740 \ubaa8\ubc14\uc77c \uac8c\uc784 \uc0b0\uc5c5\uc5d0 \ud601\uc2e0\uacfc \uc601\ud5a5\ub825\uc774 \uc788\ub294 \uad6d\uac00\ub85c \uc798 \uc54c\ub824\uc838 \uc788\uace0 \ubaa8\ubc14\uc77c \uac8c\uc784 \uc0b0\uc5c5\uc758 \uc120\ub450\uc5d0 \uc11c\uc788\uc2b5\ub2c8\ub2e4. \ub192\uc740 \uc2dc\uc7a5 \uc218\uc6a9\ub825(\ud55c\uad6d \uc778\uad6c\uc758 70% \uc774\uc0c1\uc774 \uac8c\uc774\uba38), \uae30\uc220\uc5d0 \ub300\ud55c \ube60\ub978 \uc801\uc751\ub825 \ubc0f \uc628\ub77c\uc778 \uc81c\ud488\uc5d0 \ub300\ud55c \uc778\uad6c\uc758 \ub192\uc740 \uc9c0\ubd88\ub825\uc73c\ub85c \ud55c\uad6d \uc2dc\uc7a5\uc740 \uc678\uad6d\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/persona.ly\/blog\/ko\/2023\/12\/\ud55c\uad6d-\uac8c\uc784\uc2dc\uc7a5-\uc0b0\uc5c5\uc744-\ud615\uc131\ud558\ub294-8\uac00\uc9c0-\ubaa8\ubc14\uc77c-\ub9c8\ucf00\ud305\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"\ud55c\uad6d \uac8c\uc784\uc2dc\uc7a5 \uc0b0\uc5c5\uc744 \ud615\uc131\ud558\ub294 8\uac00\uc9c0 \ubaa8\ubc14\uc77c \ub9c8\ucf00\ud305 \ud2b8\ub80c\ub4dc | Persona.ly - 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