{"id":3904,"date":"2025-12-08T13:13:17","date_gmt":"2025-12-08T13:13:17","guid":{"rendered":"https:\/\/persona.ly\/blog\/?p=3904"},"modified":"2025-12-08T13:13:18","modified_gmt":"2025-12-08T13:13:18","slug":"persona-ly-%d0%b2%d0%be%d1%88%d0%bb%d0%b0-%d0%b2-%d1%82%d0%be%d0%bf-%d1%80%d0%b5%d0%b9%d1%82%d0%b8%d0%bd%d0%b3%d0%b0-appsflyer-performance-index-2025","status":"publish","type":"post","link":"https:\/\/persona.ly\/blog\/ru\/2025\/12\/persona-ly-%d0%b2%d0%be%d1%88%d0%bb%d0%b0-%d0%b2-%d1%82%d0%be%d0%bf-%d1%80%d0%b5%d0%b9%d1%82%d0%b8%d0%bd%d0%b3%d0%b0-appsflyer-performance-index-2025\/","title":{"rendered":"Persona.ly \u0432\u043e\u0448\u043b\u0430 \u0432 \u0442\u043e\u043f \u0440\u0435\u0439\u0442\u0438\u043d\u0433\u0430 AppsFlyer Performance Index 2025"},"content":{"rendered":"\n

\u041e\u043f\u0443\u0431\u043b\u0438\u043a\u043e\u0432\u0430\u043d AppsFlyer Performance Index 2025<\/a>, \u0438 \u043c\u044b \u0433\u043e\u0440\u0434\u0438\u043c\u0441\u044f \u0440\u0435\u0437\u0443\u043b\u044c\u0442\u0430\u0442\u0430\u043c\u0438: Persona.ly \u043f\u043e\u043b\u0443\u0447\u0438\u043b\u0430 \u0442\u043e\u043f\u043e\u0432\u044b\u0435 \u043c\u0435\u0441\u0442\u0430 \u0432 iOS-\u0440\u0435\u0442\u0430\u0440\u0433\u0435\u0442\u0438\u043d\u0433\u0435, \u0432\u043a\u043b\u044e\u0447\u0430\u044f 2-\u0435 \u043c\u0435\u0441\u0442\u043e \u0432 \u043a\u0430\u0442\u0435\u0433\u043e\u0440\u0438\u0438 Gaming \u0432 \u0421\u0435\u0432\u0435\u0440\u043d\u043e\u0439 \u0410\u043c\u0435\u0440\u0438\u043a\u0435<\/strong> \u0438 11-\u0435 \u043c\u0435\u0441\u0442\u043e \u0432 \u043d\u0435\u0438\u0433\u0440\u043e\u0432\u043e\u043c \u0441\u0435\u0433\u043c\u0435\u043d\u0442\u0435 \u0415\u0432\u0440\u043e\u043f\u044b<\/strong>.

\u042d\u0442\u0438 \u0440\u0435\u0439\u0442\u0438\u043d\u0433\u0438 \u043e\u0441\u043d\u043e\u0432\u0430\u043d\u044b \u0438\u0441\u043a\u043b\u044e\u0447\u0438\u0442\u0435\u043b\u044c\u043d\u043e \u043d\u0430 \u0440\u0435\u0430\u043b\u044c\u043d\u044b\u0445 \u043f\u043e\u043a\u0430\u0437\u0430\u0442\u0435\u043b\u044f\u0445 – \u0440\u0435\u0442\u0435\u043d\u0448\u043d\u0435 (\u0443\u0434\u0435\u0440\u0436\u0430\u043d\u0438\u0435 \u043f\u043e\u043b\u044c\u0437\u043e\u0432\u0430\u0442\u0435\u043b\u0435\u0439), ROAS \u0438 \u043a\u0430\u0447\u0435\u0441\u0442\u0432\u0435 \u0442\u0440\u0430\u0444\u0444\u0438\u043a\u0430, \u0438\u0437\u043c\u0435\u0440\u0435\u043d\u043d\u044b\u0445 \u043d\u0430 \u043c\u0438\u043b\u043b\u0438\u0430\u0440\u0434\u0430\u0445 \u043f\u043e\u043a\u0430\u0437\u043e\u0432, \u043a\u043b\u0438\u043a\u043e\u0432 \u0438 \u0443\u0441\u0442\u0430\u043d\u043e\u0432\u043e\u043a \u043f\u0440\u0438\u043b\u043e\u0436\u0435\u043d\u0438\u0439.

\u0417\u0430\u043d\u044f\u0442\u044c 2-\u0435 \u043c\u0435\u0441\u0442\u043e \u043f\u043e \u0440\u0435\u0442\u0430\u0440\u0433\u0435\u0442\u0438\u043d\u0433\u0443 iOS-\u0438\u0433\u0440 \u043d\u0430 \u0441\u0430\u043c\u043e\u043c \u043a\u043e\u043d\u043a\u0443\u0440\u0435\u043d\u0442\u043d\u043e\u043c \u0440\u044b\u043d\u043a\u0435 \u043c\u0438\u0440\u0430 (\u0421\u0435\u0432\u0435\u0440\u043d\u043e\u0439 \u0410\u043c\u0435\u0440\u0438\u043a\u0435), \u043e\u0431\u043e\u0439\u0434\u044f \u043c\u043d\u043e\u0433\u0438\u0445 \u0433\u0438\u0433\u0430\u043d\u0442\u043e\u0432 \u0438\u043d\u0434\u0443\u0441\u0442\u0440\u0438\u0438 – \u044d\u0442\u043e \u043f\u043e\u0434\u0442\u0432\u0435\u0440\u0436\u0434\u0435\u043d\u0438\u0435 \u044d\u0444\u0444\u0435\u043a\u0442\u0438\u0432\u043d\u043e\u0441\u0442\u0438 \u043d\u0430\u0448\u0435\u0439 \u043f\u0440\u043e\u0433\u0440\u0430\u043c\u043c\u0430\u0442\u0438\u043a \u043f\u043b\u0430\u0442\u0444\u043e\u0440\u043c\u044b \u043d\u0430 \u043e\u0441\u043d\u043e\u0432\u0435 \u043c\u0430\u0448\u0438\u043d\u043d\u043e\u0433\u043e \u043e\u0431\u0443\u0447\u0435\u043d\u0438\u044f \u0438 \u0433\u043b\u043e\u0431\u0430\u043b\u044c\u043d\u043e\u0439 \u043a\u043e\u043c\u0430\u043d\u0434\u044b. \u042d\u0442\u043e \u0434\u043e\u0441\u0442\u0438\u0436\u0435\u043d\u0438\u0435 \u043c\u043e\u0442\u0438\u0432\u0438\u0440\u0443\u0435\u0442 \u043d\u0430\u0441 \u0434\u0432\u0438\u0433\u0430\u0442\u044c\u0441\u044f \u0434\u0430\u043b\u044c\u0448\u0435: \u0443\u043b\u0443\u0447\u0448\u0430\u0442\u044c \u043c\u043e\u0434\u0435\u043b\u0438, \u0447\u0442\u043e\u0431\u044b \u0434\u043e\u0431\u0438\u0442\u044c\u0441\u044f \u0431\u043e\u043b\u0435\u0435 \u0442\u043e\u0447\u043d\u043e\u0433\u043e \u0442\u0430\u0440\u0433\u0435\u0442\u0438\u043d\u0433\u0430 \u0438 \u0434\u043e\u0441\u0442\u0438\u0447\u044c \u0435\u0449\u0435 \u0431\u043e\u043b\u0435\u0435 \u0432\u044b\u0441\u043e\u043a\u043e\u0433\u043e ROAS \u0434\u043b\u044f \u043a\u0430\u0436\u0434\u043e\u0433\u043e \u043f\u0430\u0440\u0442\u043d\u0435\u0440\u0430, \u0441 \u043a\u043e\u0442\u043e\u0440\u044b\u043c \u043c\u044b \u0440\u0430\u0431\u043e\u0442\u0430\u0435\u043c.
<\/p>\n\n\n\n

\"Persona.ly-is-a-top-ranked-dsp-for-ios-remarketing\"<\/a><\/figure>\n","protected":false},"excerpt":{"rendered":"

Опубликован AppsFlyer Performance Index 2025, и мы гордимся результатами: Persona.ly получила топовые места в iOS-ретаргетинге, включая 2-е место в категории Gaming в Северной Америке и 11-е место в неигровом сегменте Европы. Эти рейтинги основаны исключительно на реальных показателях – ретеншне (удержание пользователей), ROAS и качестве траффика, измеренных на миллиардах показов, кликов и установок приложений. Занять … <\/p>\n

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