{"id":4091,"date":"2026-04-02T14:50:26","date_gmt":"2026-04-02T14:50:26","guid":{"rendered":"https:\/\/persona.ly\/blog\/?p=4091"},"modified":"2026-04-02T14:50:26","modified_gmt":"2026-04-02T14:50:26","slug":"persona-ly-%e8%bf%9e%e7%bb%ad%e7%ac%ac%e4%b8%89%e5%b9%b4%e5%85%a5%e9%80%89-singular-roi-%e6%8c%87%e6%95%b0%e9%a1%b6%e7%ba%a7-roi-%e5%b9%bf%e5%91%8a%e5%90%88%e4%bd%9c%e4%bc%99%e4%bc%b4","status":"publish","type":"post","link":"https:\/\/persona.ly\/blog\/zh\/2026\/04\/persona-ly-%e8%bf%9e%e7%bb%ad%e7%ac%ac%e4%b8%89%e5%b9%b4%e5%85%a5%e9%80%89-singular-roi-%e6%8c%87%e6%95%b0%e9%a1%b6%e7%ba%a7-roi-%e5%b9%bf%e5%91%8a%e5%90%88%e4%bd%9c%e4%bc%99%e4%bc%b4\/","title":{"rendered":"Persona.ly \u8fde\u7eed\u7b2c\u4e09\u5e74\u5165\u9009 Singular ROI \u6307\u6570\u9876\u7ea7 ROI \u5e7f\u544a\u5408\u4f5c\u4f19\u4f34"},"content":{"rendered":"\n

2026 \u5e74 Singular ROI \u6307\u6570\u5df2\u53d1\u5e03\uff0c\u6211\u4eec\u76f4\u5165\u4e3b\u9898\uff1aPersona.ly \u5df2\u8fde\u7eed\u7b2c\u4e09\u5e74\u88ab\u8bc4\u4e3a\u9876\u7ea7 ROI \u9a71\u52a8\u578b\u5e7f\u544a\u5408\u4f5c\u4f19\u4f34\u3002<\/p>\n\n\n\n

Singular \u7684 ROI \u6307\u6570<\/a>\u662f\u79fb\u52a8\u8425\u9500\u9886\u57df\u6700\u4e25\u683c\u7684\u57fa\u51c6\u4e4b\u4e00\u3002\u8be5\u6307\u6570\u901a\u8fc7\u5206\u6790\u5168\u7403\u6570\u5343\u4e2a\u5e7f\u544a\u7f51\u7edc\u4e2d\u6570\u767e\u4ebf\u7f8e\u5143\u7684\u5e7f\u544a\u652f\u51fa\u6570\u636e\uff0c\u6839\u636e\u5e7f\u544a\u7f51\u7edc\u4e3a\u79fb\u52a8\u8425\u9500\u4eba\u5458\u5b9e\u9645\u5e26\u6765\u7684\u56de\u62a5\u8fdb\u884c\u6392\u540d\u3002\u8fd9\u4e0d\u4ec5\u4ec5\u662f\u89c4\u6a21\u7684\u6bd4\u8f83\uff0c\u800c\u662f\u771f\u5b9e\u7684\u5e7f\u544a\u56de\u62a5\u7387\uff08ROAS\uff09\u3002<\/p>\n\n\n\n

\u4e0e\u6b64\u540c\u65f6\uff0c\u6211\u4eec\u8fd8\u53d6\u5f97\u4e86\u53e6\u4e00\u9879\u51fa\u8272\u6210\u7ee9\uff1a\u5728 2025 \u5e74 AppsFlyer Performance Index \u4e2d<\/a>\uff0cPersona.ly \u5728\u5317\u7f8e iOS \u6e38\u620f\u518d\u8425\u9500\u9886\u57df\u6392\u540d\u7b2c 2\uff0c\u5728\u6b27\u6d32\u975e\u6e38\u620f\u9886\u57df\u6392\u540d\u7b2c 11\u3002\u8be5\u6392\u540d\u5b8c\u5168\u57fa\u4e8e\u771f\u5b9e\u8868\u73b0\u6570\u636e\uff0c\u5305\u62ec\u7559\u5b58\u7387\u3001ROAS\uff0c\u4ee5\u53ca\u6570\u5341\u4ebf\u6b21\u7528\u6237\u4e92\u52a8\u4e2d\u7684\u9ad8\u8d28\u91cf\u8f6c\u5316\u3002<\/p>\n\n\n\n

\u8fde\u7eed\u4e09\u5e74\u767b\u4e0a Singular \u699c\u5355\uff0c\u5e76\u4e0e\u884c\u4e1a\u4e2d\u4e00\u4e9b\u6700\u77e5\u540d\u7684\u516c\u53f8\u540c\u53f0\u7ade\u4e89\uff0c\u8fd9\u5177\u6709\u91cd\u8981\u610f\u4e49\u3002\u8fd9\u662f\u5bf9\u6211\u4eec\u673a\u5668\u5b66\u4e60\u6a21\u578b\u3001\u5b9a\u5411\u80fd\u529b\u4ee5\u53ca\u80cc\u540e\u56e2\u961f\u7684\u6709\u529b\u9a8c\u8bc1\u3002<\/p>\n\n\n\n

\u540c\u65f6\uff0c\u8fd9\u4e5f\u4e3a\u6211\u4eec\u8bbe\u5b9a\u4e86\u66f4\u9ad8\u7684\u76ee\u6807\u3002\u6211\u4eec\u5c06\u6301\u7eed\u6253\u9020\u66f4\u4f18\u79c0\u7684\u6a21\u578b\u3001\u66f4\u7cbe\u51c6\u7684\u5b9a\u5411\u80fd\u529b\uff0c\u5e76\u4e3a\u6bcf\u4e00\u4f4d\u5408\u4f5c\u4f19\u4f34\u5e26\u6765\u66f4\u5f3a\u52b2\u7684 ROAS \u8868\u73b0\u3002<\/p>\n","protected":false},"excerpt":{"rendered":"

2026 年 Singular ROI 指数已发布，我们直入主题：Persona.ly 已连续第三年被评为顶级 ROI 驱动型广告合作伙伴。 Singular 的 ROI 指数是移动营销领域最严格的基准之一。该指数通过分析全球数千个广告网络中数百亿美元的广告支出数据，根据广告网络为移动营销人员实际带来的回报进行排名。这不仅仅是规模的比较，而是真实的广告回报率（ROAS）。 与此同时，我们还取得了另一项出色成绩：在 2025 年 AppsFlyer Performance Index 中，Persona.ly 在北美 iOS 游戏再营销领域排名第 2，在欧洲非游戏领域排名第 11。该排名完全基于真实表现数据，包括留存率、ROAS，以及数十亿次用户互动中的高质量转化。 连续三年登上 Singular 榜单，并与行业中一些最知名的公司同台竞争，这具有重要意义。这是对我们机器学习模型、定向能力以及背后团队的有力验证。 同时，这也为我们设定了更高的目标。我们将持续打造更优秀的模型、更精准的定向能力，并为每一位合作伙伴带来更强劲的 ROAS 表现。<\/p>\n","protected":false},"author":3,"featured_media":4078,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[37],"tags":[],"class_list":["post-4091","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized-zh"],"acf":[],"yoast_head":"\nPersona.ly \u8fde\u7eed\u7b2c\u4e09\u5e74\u5165\u9009 Singular ROI \u6307\u6570\u9876\u7ea7 ROI 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