Machine Learning-Driven Growth Solutions

Parsing First-Party Data into Value.

Drive growth and extend your reach with our innovative data-driven solutions for the mobile marketing and market research industries.

We offer machine learning-driven user acquisition, re-engagement and market research sampling solutions.

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Programmatic Mobile DSP

Machine learning-driven mobile user acquisition & re-engagement.

Persona.ly offers a programmatic, fully transparent service to drive scale outside of traditional (walled gardens) user acquisition channels and maximize ROAS by focusing on targeted deep-funnel in-app events.
While processing over 2,800,000 ad requests per second, our machine learning models allow us to focus our bidding and target specific segments. Additionally, these ML models consider each application′s nuances in a variety of verticals, from gaming to e-commerce and services, allowing marketers to diversify their spend and expand their reach by examining options outside of traditional platforms.

Our bidder processes over 2.8M ad auctions per second
We analyze 60 data-points before serving each impression
Our global reach allows us to launch a campaign in almost any market within hours

Data-Driven Sample Providers

Quickly gain global insights for your product or brand.

Persona.ly provides market research sampling solutions, delivering quality data at scale from diverse audiences.
Using machine learning algorithms, we′re able to match surveys to users based on aggregated behavioral data and improve results for both end users and research providers.

Our Clients Say

Koiniwa-icon-dating-casual-gaming-programmatic-UA-on-iOS2

Koiniwa Dating App

Thanks to Persona.ly’s extensive integration and ML-based targeting, we have achieved stable ad performance. Persona.ly’s dashboard allows us to closely monitor the...

Takayuki-Matsuoka-Business-Manager-Koiniwa-Corporation

Takayuki Matsuoka, Business Manager at Koiniwa Corporation

Results

ARPPU growth in 3 months

3.6x

FTD D30 count increase in 3 months

Lightinthebox-e-commerce-Programmatic-re-engagement-case-study-app-icon

LightInTheBox E-commerce App

Our partnership with Persona.ly has been a real win, thanks to their great communication, transparency, and utmost professionalism.

Joyce-Tong-Digital-manager-lightinthebox

Joyce Tong, Digital Manager at LightInTheBox

Results

5.7x

gross sales increase over 7 months

first-time purchase CVR increase for non-buyers segment

Nexon - FIFA Mobile

Persona.ly has an advantage over other DSPs in campaigns where timing is crucial, such as the World Cup, because they can use fast machine learning to optimize the...