Using our proprietary bidder and Machine Learning algorithms, we offer transparent, performance-driven, highly targeted UA and retargeting solutions at scale.
Our platform's Machine Learning capabilities—along with our expertise in mobile marketing—enable agencies to deliver the best possible results to their clients. We ensure traffic quality, brand safety and optimal RTB auction price.
“Persona.ly quickly proved itself to be an important partner to us as we were able to scale performance efficiently, their no-nonsense approach is refreshing and customer service is excellent. We′re happy to include them in our marketing stack”
19%
below CPA goal
We provide full campaign management service to ensure the best performance. Our global team of programmatic experts is there to provide insights on campaign performance, support you at critical times, and guide your team throughout the entire process.
All the campaign data is at your fingertips. Find granular data on the campaign performance and gain valuable insights on our dashboard.
Our ML bidder has access to 4M ad auctions per second and analyzes over 60 data points before serving each impression, allowing us to reliably predict which users are going to click, install, and eventually bring revenue to your app.
Because we strive to be the most reliable service for your agency, we work only with trusted partners to ensure high-quality traffic. We guarantee:
“Persona.ly is a powerful programmatic platform that is easy to set up and use for our agency. Persona.ly provides us with a 360° view of our customer acquisition process. This helped us move away from the traditional customer acquisition channel and provide actionable insights that helped us optimize and scale quickly.”
x3.1
FTD CVR higher than the KPI
x3.7
KYC to FTD ratio higher than the KPI
Our dashboard provides our clients with detailed insights into their campaigns and allows them to see where ads were shown to potential users. Additionally, it shows how each creative is performing in real time.
Easily view and analyze the performance of your different creatives - from conversion to click and install, as well as in-app events, retention, and ROAS.
Easily view and analyze the performance of your different creatives - from conversion to click and install, as well as in-app events, retention, and ROAS.
Easily view and analyze the performance of your different creatives - from conversion to click and install, as well as in-app events, retention, and ROAS.
Easily view and analyze the performance of your different creatives - from conversion to click and install, as well as in-app events, retention, and ROAS.
Our ML-driven model is adjusted to promote best-performing ads while constantly testing the rest of them based on a Multi-Armed Bandit (MAB) algorithm. As learning progresses, the ML model gradually transitions to the Contextual Bandits approach, where different creative ″champions″ are displayed to different groups of users based on group features.
Playable ads are short (approx. 30 sec.) interactive ads where users can experience the product or game before downloading it.
Help clients achieve their user acquisition and re-engagement goals.
