Persona.ly has been shortlisted for Best Advertising and UA Service at the 2026 Mobile Games Awards (MGA), the industry-wide awards program run by PocketGamer.biz.
The category recognizes the company that made the most significant contribution to the mobile games industry’s growth over the past year, through user acquisition and ad-driven monetization. It’s a category packed with strong programmatic and UA players, and being shortlisted alongside them is a meaningful nod to the work our team has put into scaling ML-driven UA and retargeting for game developers worldwide.
The nomination lands off the back of a strong year for Persona.ly’s performance credentials, including a third consecutive year on Singular’s ROI Index as a top ROI-driving ad partner, plus top-10 placements in the AppsFlyer Performance Index for iOS gaming retargeting.
Voting for the MGA 2026 shortlist is open now through July 20, and the winner in each category is decided directly by the games industry. Anyone who works in mobile games can cast a vote.
If Persona.ly has been part of your UA or retargeting stack this year, we’d genuinely appreciate your vote. It takes less than a minute!

Winners across all 21 MGA categories will be revealed on August 25 at a gala ceremony in Cologne, held during Gamescom week – alongside recognition for the year’s best games, developers, publishers, and platform tools.
Thank you to the partners and clients who made this year’s results possible in the first place.