Ad blockers are coming


The rising of Ad-Blocking products on the web and mobile sphere and its impact on our browsing habits It was really exciting to hear that Brendan Eich, the inventor of Javascript and former CEO and Co-Founder of the Mozilla project has released a new browser that will work on desktops and mobile devices, and that

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Five Steps to Retain Your Most Valuable Players


Guest post by Gur Dotan,Co-Founder @ Soomla The goal of this article is simple – to teach you how you can earn more money from your mobile games. Two prominent ways to monetize free-2-play games include IAP and advertising.  Ads allow developers to monetize non-paying users. There are companies such as, that offer high-quality video

Continue Reading to Unveil New Demand-Side Platform at Gamescom 2015 – Press Release

blog gamescom - final

Aiming to simplify the mobile user acquisition process, will expand its services with the release of an advanced Demand-Side Platform for mobile devices. The new platform will be unveiled at Gamescom 2015, taking place August 5-9 in Cologne, Germany.’s KPI-driven Demand-Side Platform is a marketplace where app developers from all verticals can meet

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